SHRM Regional Council Business Meeting Certification Marketing Tools Stacey Holvenstot & Lisa-Marie Strope Bhavna Dave Director of Talent SHRM member since 2005 February 6 – 7, 2015 Hyatt Regency Miami, Florida
2 VLRC Homepage
3 Chapter & State Council Marketing Tools Webpage shrmcertification.org/learning/chaptermarketing Marketing the SHRM-CP and SHRM-SCP
4 Promote Certification
5 and Website Copy Available Messaging: 1.Partnership w/Education Partner copy 2.Running Study Group copy 3.Pathway copy
Customizable Flyer
7 SHRM Learning System Tile Ad
8 Certification Videos
9 Certification FAQs
10 Certification Presentation Deck
11 Benefiting Your Employer PDF
12 Additional Resources
13 Marketing Ideas Host a State Council/Chapter Event Add Certification Information to your Website 3 Include Certification Content in Your Newsletters 2 1 Certification Information to Members Monitor/Comment on Social Media 4 5
14 Thank you! shrmcertification.org/learning/chaptermarketing