History of Digital [Media] TMK University: Digital July 9, 2010.

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Presentation transcript:

History of Digital [Media] TMK University: Digital July 9, 2010

agenda firsts & their people growth the webs the bubble competition metrics

“If you would understand anything, observe its beginning and its development.” - Aristotle

firsts and their people

“firsts” Worlds first websitenxoc01.cern.ch Worlds first webpagehttp://nxoc01.cern.ch/hypertext/WWW/TheProject.html First web browserWorldWideWeb (for NeXTStep OS) (1990) First graphical web browserNCSA Mosaic (1993) First popular browserMozilla Netscape 1.0 Mozilla (1994) First domain registeredSymbolics.com (1985)

Browser Timelines

Important People Tim Berners-Lee Inventor, WorldWideWeb Vint Cerf Father of the Internet Marc Andreesen Mosaic Browser, Netscape

growth

2007: 108,810,358 web sites (Netcraft Survey)

the webs

Introductions of the Webs

Web 1.0: static pages Web 2.0 Web 3.0 Web ???

Web 1.0: static pages Web 2.0: dynamic content & social networking Web 3.0 Web ???

Web 1.0: static pages Web 2.0: dynamic content & social networking Web 3.0: semantic tagging of content Web ???

the bubble

Nasdaq Composite

Trailing 12 Months

1.5 Mainstream Adoption Early Adopters Idea Money In Bank Account (until adoption assuming = revenue)

competition

Competition

metrics

Hits Pages Clicks Conversions …..

and the future? next week: History of Social & Search

Darren Herman Chief Digital Media Officer

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