Business Project The legend of merger Team members: Qi yin, Wen xi, Li xiangdong, Li fuwu,Gao chao

SCENE 1 …….Four friends are on a taxi to Tianjin University. They are talking about how to pay for the fee……….

SCENE 2 Negotiation

Presentation Roles: CEOs Wen Xi Li XiangDong

DIDI-TAXI CEO:Li XiangDong A short introduction of a taxi software

A LITTLE ABOUT US Time of founding : Headquarters site : Zhongguancun, Beijing, China Software language : Chinese and English

FINANCING DateInvestorInvestment amount Turn July, 2012 GSR Ventures2 million dollars A Apr, 2013 Tencent3 million dollars B Jan, 2014 Tencent 、 CITIC PE 100 million dollars C Dec, 2014 CIC, Temasek, Tencent 700 million dollars D

MARKET SHARE IN THE THIRD QUARTER OF million registered users one million registered drivers covered 16 large city 154 million

MARKET SHARE CHINA MOBILE INTERNET RESEARCH REPORT

SUBSIDIES FOR THE DRIVERS Jan 10Both passenger and driver can get ten yuan every time they use DiDi. Feb 17 Passenger can get 10-15yuan, and new driver can get 50yuan for the first time. Feb 18 Each passenger can get 12-20yuan every time they use DiDi. Mar 7 Each passenger can get 6-15yuan every time they use DiDi. Mar 27 Each passenger can get 3-5yuan every time they use DiDi.

Thank you

KUAI DI CEO: Wen xi

Basic information: Software name : Kuai Di Time of founding : August 2012 Headquarters site : Hangzhou city, Zhejiang province, China Software language : Chinese and English Software size : 5.7MB

KUAI DI LOGO Kuai Di’s Logo!

What is the software interface?

What is the financing for details?

How many subsidies?

How much market share?

The Use of the Monthly Frequency:

Thank you!

Argumentation Roles: lawyers Gao Cao Li FuWu

Nov.2013 Jan.2014 Mar. May July Sep. DiDi KuaiDi Figure1 Amount of 1 To 10, 2014 Monthly Active Users The Data come from Taking Data Authoritative Center.

Figure2 Most of the taxi software market shares in 2013 to 2014 DiDi KuaiDi TaxiXiaomi Bumblebee Easy YiDao YaoYao The Data come from CNNIC(China Internet Network Information Center) 1.48 times

Figure3 The Use of the Monthly Frequency

《 the 2014 September domestic tourism app operators monthly report 》 from jinlv consulting CategoryKuaiDiDiDi downloads130 million97 million33 million users53,000/100 0,000 49,000/100 0,000 4,000/1000, 000 Sheet1. the comparison between KuaiDi an DiDi in users and downloads

The Data released by Enfodesk September 2014

The Data come from Iresearch October 2014

Sum(KuaiDi)Sum(DiDi)Round 10 million3 millionA 100 million15 millionB Sheet2. Finacing comparison about KuaiDi and DiDi The Data come from Investide

Sum(DiDi)Sum(KuaiDi)Round 100 million80 millionC 700 million600MillionD Sheet3 Finacing comparison about DiDi and KuaiDi

SubsidyKuaiDiDi Encourage orders 9 subsidy orders 416 Large subsidies 12866/88/118 Sheet4. Subsidies comparison about KuaiDi and DiDi

Subsidies(DiDi)Subsidies(KuaiDi) passengerDriverpassengerDriver February (First time) Or February Sheet5 Finacing comparison about DiDi and KuaiDi

Both CEOs decide to talk with their own lawyers……… And take a break for 5 minutes…… The negotiations came to a dead lock.

5 minutes over.....….

 1 50%-50%  2 Double CEOs system  3 Two original softwares run separately and develop new business Main content

Signing……………………..

SCENE 3 PRESS CONFERENCE Press secretary: Qi Yin

PRESS CONFERENCE why do we need merger? inevitable to avoid the competition the expectation we have in common more chances to accelerate many business works Reasons of the merger

PRESS CONFERENCE why do we need merger? inevitable to avoid the competition the expectation we have in common more chances to accelerate many business works Reasons of the merger

Question-and-answer portion

The original team and businesses remain unchanged. Arrangements PRESS CONFERENCE

The new company need every colleague’s effort. The merger is not the end but the beginning. PRESS CONFERENCE

The benefit of the merger The vicious competition will be ended. The ability to bargain will increase. It will be more convenient. The PR resources will work coordinately. Increasing the capability of the negotiation with the leasing company. reducing the cost and expanding market share PRESS CONFERENCE

The press conference Is over. Thank you for attendance!