Sustainable Tourism Networking in Europe GreenHopping Roxane Kaempf GreenHopping

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Presentation transcript:

Sustainable Tourism Networking in Europe GreenHopping Roxane Kaempf GreenHopping

Sustainable Tourism Networking in Europe Objectives: Increasing visibility of European green businesses and destinations Raising consumer’s awareness on the existing certified offers and on sustainable tourism practices more generally Making travellers discover and dream about unique European green destinations Website Beta launch within the end of April

Sustainable Tourism Networking in Europe Applied tools : Trip planning tool Marketing tool: SEO & SEA, Social media, Public relations, Webvideo content Latest technologies tools enabling accurate statistics procurement for businesses and destinations Challenges: Finding partnerships and development opportunities Website Beta launch within the end of April Increased knowledge in Sustainable Tourism Covering our investments and costs Communicating and getting traffic at a European level