In re Tam: Simon Tam and “The Slants”
In re Tam Simon Tam files for “THE SLANTS” for “entertainment in the nature of live performances by a musical band” TM Office rejects the mark under §2(a): Disparaging to “people of Asian descent.” Upheld by TTAB, and CAFC 3-judge panel CAFC Rehears the case en banc sua sponte Held: disparagement provision of §2(a) is unconstitutional because it violates the First Amendment right of free speech.
In re Tam: Why Take the Case Again? CAFC says earlier rulings relied on In re McGinley McGinley devoted seven lines to First Amendment analysis Similar cursory treatment in 5 th Circuit and DC in Redskins case
In re Tam: §2(a) USC §1052 TRADEMARKS REGISTRABLE ON THE PRINCIPAL REGISTER; CONCURRENT REGISTRATION No trademark by which the goods of the applicant may be distinguished from the goods of others shall be refused registration on the principal register on account of its nature unless it— (a) Consists of or comprises immoral, deceptive, or scandalous matter; or matter which may disparage or falsely suggest a connection with persons, living or dead, institutions, beliefs, or national symbols, or bring them into contempt, or disrepute...
In re Tam: Summarizing the Court’s Logic Denial of rights is based on the content of the message –Not Content or Viewpoint Neutral –Regulates expression, not commercial speech “Significantly Chills” protected speech TM Registration is not government speech TM Registration is not a government subsidy
In re Tam: Neutrality Content/Viewpoint-based laws targeting speech based on content are presumed to be unconstitutional Strict scrutiny applies: Gov. must prove disparagement provision is narrowly tailored serving a compelling state interest – Very high bar. Not viewpoint neutral: TM Office restricting expression of viewpoints Not just limiting use of certain words.
In re Tam: Commercial Speech “every time the PTO refuses to register a mark under § 2(a), it does so because it believes the mark conveys an expressive message—a message that is disparaging to certain groups.” Source identification is not what is being considered in § 2(a). Cited Examples: Of Disparaging Marks THE CHRISTIAN PROSTITUTE MORMON WHISKEY ABORT THE REPUBLICANS DEMOCRATS SHOULDN’T BREED URBAN INJUN SQUAW VALLEY AMISH HOMO STOP THE ISLAMISATION OF AMERICA REDSKINS
In re Tam: Chilling Effect on Free Speech Gov argues §2(a) does not prohibit any speech. –No conduct is proscribed, and no tangible form of expression is suppressed. –No First Amendment issue CAFC: –Substantial benefits to registration –Denying a benefit because of protected speech penalizes and inhibits that speech –Burdening some speakers and benefiting others creates strong disincentive for some expressions and not others
In re Tam: Government Speech Gov. argues ®, placement on Principal Register, and certificate are gov. speech outside First Amendment CAFC: If true, then gov. could prohibit copyright registration of works immoral, scandalous, or disparaging to others.
In re Tam: Government Subsidy Gov. argues TM reg is a subsidy exempt from strict scrutiny CAFC: –Lanham Act not under spending clause –Even if a TM is a subsidy, cannot deny benefit based on protected speech
In re Tam: Concurring and Dissenting Op Concurring: O’Malley and Wallach –Also unconstitutionally vague under 5 th Amendment “[c]onsists of or comprises... matter which may disparage...” Concurring/Dissenting: Lourie and Reyna –Statute is constitutional as applied to purely commercial trademarks, but not as to core political speech –Unconstitutional as applied to Tam, not on its face
In re Tam: Concurring and Dissenting Op Dissenting: Lourie –Doing this for 100 years, why is it a problem now? –Can still use the mark. Doesn’t stop it from being source identifying –Refusal to register is not denial of free speech Dissenting: Reyna –Trademarks are commercial speech. SCOTUS said so: Intermediate scrutiny applies. – §2(a) is narrowly tailored to directly advance a substantial gov interest –Marks can threaten gov interest in orderly flow of commerce (e.g. SPICS NOT WELCOME)
In re Tam: What About the Redskins? REDSKINS found disparaging in district court. Now on appeal before the 4 th Circuit –15 USC 1071 gives option for CAFC or DC in an appeal from TTAB ruling CAFC ruling not binding on the 4 th Circuit, but ruling will likely be considered. Many believe SCOTUS will take up the case.