Starter In one paragraph (4-5 sentences) describe your favorite meal Ready…Set…Go!!

Convenience Foods vs. Homemade Foods

Three levels of Convenience Basic Canned, frozen, or dried foods with one or very few ingredients Examples

Three Levels of Convenience Cont. Complex Several ingredients with more time- saving processing, these often cost more than homemade Examples:

Three Levels of Convenience Cont. Manufactured Cannot be made at home, relatively inexpensive because of production technology (how they are made) Examples:

Why Are Some Convenience Foods Cheaper than Homemade??

Mass production and distribution are more cost efficient Transportation is cheaper for package foods, especially in concentrated food. Why do you think this is??

Original purchase costs take advantage of bulk prices and seasonal production Less spoilage and waste occur with packaged convenience items. Why??

Advantage of Convenience Foods What do you think they are???

Less preparation time Reduced planning, buying and storing of ingredients Fewer leftovers More variety, especially for inexperienced cooks Faster and easier clean-up Storability – usually keep well for extended periods Why???

Disadvantages of Convenience Foods What do you think they are??

May be less meat, fish, or cheese than you would include in homemade versions Cooking time is sometimes increased for thawing or longer baking time

Harder to control fat, salt, and sugar levels Cost per serving may be higher than homemade Calculate unit pricing or price per serving

Low Cost Convenience

High Cost Convenience

Convenience Foods Save Time But Can Cost More

Convenience foods can cost more than some foods you make at home Choose them carefully. Make foods at home, if you have the time You have to decide if your time or your money is more valuable to you

What adds to the Cost of Convenience Foods?? Packaging They want it to look pretty so you WANT to buy it Precooking Seasoning and Sauces

Is Extra Convenience Worth the Extra Cost?? The more done to your food by someone else – the more you pay

Homemade vs. Frozen dinner

Homemade vs. Bakery

Make your own convenience meals Take one day a week to prep meals for the entire week Create freezer meals *Leftovers are one key to convenience *Plan meals so you will have leftovers to eat later in the week

ADVERTISING

Which is more appealing???

Keys to Package Design Know who you are trying to sell to Make packaging look chic and personalized Make the package part of the experience Think about Apple products and how the boxes they come in are part of the excitement of getting an Apple product

Food Packaging Design Assignment Packaging/Wrappers are the first thing you see when looking at a food item and can make or break whether you buy that item In your notebook, design a food package that will draw in customers. IT MUST BE COLORED