PewInternet.org The New Environment for Foundations “ Where the puck is going” Council on Foundations: Philanthropy and the Digital Public Dialogue April 30, 2012 Lee Rainie: Director, Pew Internet Project
Digital Revolution 1 Internet (80%) and Broadband at home (66%) 71% 66%
Where the puck is going Modest further increases in internet and broadband adoption Major increases in citizen content creation as more life activities get “social-ized” – Reading – Browsing – Other media consumption – Links to causes, organizations, and brands Massive expansion of volume and velocity of information – leads to new filtering systems via social networks, algorithms, and intermediaries
Digital Revolution 2 Mobile – 88% cell owners / 46% smartphone owners Total U.S. population: million
Where the puck is going Massive expansion of the “internet of things” – environment, artifacts, appliances, landscape Widespread “metaverse” blending of data and environment – in augmented reality, mirror worlds (simulations), life logging End of the personal computer as the dominant tool for internet access – new devices and interfaces (voice and gesture)
Digital Revolution 3 Social networking – 52% of all adults % of internet users
Where the puck is going Personal networks sit next to institutions as vital sources of news and political activity DIY construction of personal networks become standard for personal and community problem solving Just-in-time personalized information becomes a staple of personal engagement with organizations People treat organizations as “nodes” in their networks
Overall changes New socio-economic divides matter – tech access and social network structure Citizen attention is reallocated Influence in the messaging environment is reconfigured as the “Fifth Estate” of citizen creators rises Transparency is a new measure of how citizens assess organizations and hallmark of civic life – surveillance, sousveillance, coveillance
Thank you!