DATA TO OCTOBER 2014 Nielsen Ireland MAGAZINE IRELAND.

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DATA TO OCTOBER 2014 Nielsen Ireland MAGAZINE IRELAND

Copyright ©2012 The Nielsen Company. Confidential and proprietary. 2 AD PRESSURE – ALL MEDIA Total Press Year-To-Date trends (0% - note Jan-Oct) - still behind All Media (+2.8%) Magazines Total Press Total All Media €21.1MEUR -2.5MEUR -10.5% €271.2MEUR 0.0MEUR 0.0% €647.7MEUR +17.8MEUR +2.8% Source: Nielsen Ad Spend data – YTD data to October Latest 3 months data includes Aug 2014– Oct YTD Ad Spend

Copyright ©2012 The Nielsen Company. Confidential and proprietary. 3 AD PRESSURE – TOTAL PRESS Magazines YTD spend = €21.1m (Jan-Oct ‘14) Magazines Regionals Nationals €21.1MEUR -2.5MEUR -10.5% €74.2MEUR +3.3MEUR +4.7% €175.9MEUR -0.8MEUR -0.5% Source: Nielsen Ad Spend data – YTD data to October Latest 3 months data includes Aug 2014-Oct YTD Ad Spend