GOOD 2 GREAT IN2011 “Winning Starts at the Beginning” SELMARK KWA ZULU NATAL

MISSION Through the Process of Partnership We will Grow Our Customers Sales Profitably Meet their Individual Needs and Exceed their Expectations

VISION STATEMENT Ensure That We Are The Leaders In Our Industry To Attract, Develop, Empower and Retain Great People To Attract, Develop, Empower and Retain Great People To Honour our Commitments to All Our Employees, Principals and Customers To Honour our Commitments to All Our Employees, Principals and Customers To Be Passionate About Honesty To Be Passionate About Honesty To Have Passion, Pride and Commitment To Succeed To Have Passion, Pride and Commitment To Succeed To Continuously Transform In Our Ever Changing Environment To Continuously Transform In Our Ever Changing Environment To Seek Solutions To Achieve Number One Status For Our Principals To Seek Solutions To Achieve Number One Status For Our Principals

ORGANISATION STRUCTURE MANAGEMENT & SALES TEDDY REDDY MANAGING MEMBER NISHAL INDURJEETH REGIONAL SALES MANAGER B RAMSINGH ADM SOUTH COAST & EG P GOVENDER ADM DURBAN & SURROUND R CHUTHRAJ ADM DURBAN & SURROUND A N O ADM DURBAN & SURROUND C GWALA ADM SHOPRITE SPECIALIST R REDDY ADM PMB/HOWICK B PILLAY ADM ZULULAND D PILLAY ADM ZULULAND S MOODLEY ADM NORTH NATA L MICHELE INDURJEETH ADMIN /OFFICE MANAGER SASHNI BERNARD ORDER/ADMIN CLERK LOGAN MAISTRY ORDER/ADMIN CLERK GRAHAM MOSSMAN SALES SUPPORT MANAGER HEADCOUNT SUMMARY Managing Member: 1 Regional Management: 2 Administration: 3 Area Development Managers: 9 Merchandisers: 93 _______________________ TOTAL 108

NISHAL INDURJEETH SALES MANAGER DBN CENTRAL 9 DURBAN SOUTH 9 UPPER SOUTH COAST 5 LOWER SOUTH COAST 5 EAST GRIQUALAND 6 UPPER HIGHWAY 9 ORGANISATIONAL STRUCTURE MERCHANDISING

NISHAL INDURJEETH SALES MANAGER PMB / HOWICK & MIDLANDS 9 NORTHERN NATAL 17 DURBAN NORTH 8 NORTH COAST 9 ZULULAND 22 ROVING / STAND IN 3 ORGANISATIONAL STRUCTURE MERCHANDISING

SERVICE METHODOLOGIES SELMARK KZN SELLING This is the core business of the Company on which all other services hinge. Our structure ensures that we carry out the selling function to the highest possible levels of professionalism. A. CHECKERS HYPERS / CHECKERS / SHOPRITE & U SAVE / PICK n PAY CORPORATE / PICK N PAY HYPERMARKETS PICK N PAY HYPERMARKETS These stores are serviced by Merchandisers who are responsible for the placing of orders as well as merchandising the products. The merchandisers are controlled by Area Development Managers who are in turn responsible for the overall condition of the store, i.e. stock levels, space management, promotions, business reviews etc. B. OK FOODS / SPAR / KWIKSPAR / SUPERSPAR / PICK N PAY FAMILY STORES B. OK FOODS / SPAR / KWIKSPAR / SUPERSPAR / PICK N PAY FAMILY STORES The franchise accounts are serviced by Area Development Managers who have been trained to introduce new products, negotiate promotions, develop business building strategies, business reviews etc. The Area Development Managers are backed up by merchandisers.

KEY ACCOUNT MANAGEMENT Key Accounts are handled by the Senior Management who manage and set directions for accounts. These include strategic plans, range audits combined with listing opportunities and new product launches. TRADE MARKETING This function is performed on a regular, structured basis by Senior Management / Regional Management, either independently of the principals or preferably accompanying the principals. The objectives are to initiate / follow up strategies, conduct business reviews, introduce new products, review trading terms and promotional practices and where possible, to be proactive in space management programs. SERVICE METHODOLOGIES

RESPONSIBILITIES AND STANDARDS OF THE AREA DEVELOPMENT MANAGER These responsibilities and standards are contained in the Job Description which reads as follows: These responsibilities and standards are contained in the Job Description which reads as follows: JOB DESCRIPTION JOB DESCRIPTION TITLE: TITLE: Area Development Manager Area Development Manager REPORTS TO: REPORTS TO: Regional Sales Manager Regional Sales Manager GEOGRAPHICAL TERRITORY: GEOGRAPHICAL TERRITORY: As specified by the Regional Sales Manager As specified by the Regional Sales Manager

RESPONSIBILITIES AND STANDARDS OF THE AREA DEVELOPMENT MANAGER KEY OBJECTIVES KEY OBJECTIVES To contribute towards the profitability of the region and the Company as a whole. To contribute towards the profitability of the region and the Company as a whole. To achieve predetermined monthly: To achieve predetermined monthly: Monetary sales objectives Monetary sales objectives Merchandising objectives / relay objectives. Merchandising objectives / relay objectives. Distribution objectives. Distribution objectives. Cross merchandising objectives. Cross merchandising objectives. To ensure proper coverage of your territory in such a manner that you will build and maintain strong, good relations between Customers and the Company. To ensure proper coverage of your territory in such a manner that you will build and maintain strong, good relations between Customers and the Company. To develop and maintain clear and effective lines of communication with your Manager / Business Development Manager which will enable him to have a thorough knowledge and understanding of your daily activities and all matters that could have an influence on the Sales Operation in your territory. To develop and maintain clear and effective lines of communication with your Manager / Business Development Manager which will enable him to have a thorough knowledge and understanding of your daily activities and all matters that could have an influence on the Sales Operation in your territory.

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