General Electric Presentation By Ronnie Vilhauer
Background Information Fortune Magazine named GE “Americas most Admired Company” in 1998, 1999, and Internet Week Named GE e-business company of 2000 Headquartered in Fairfield, Connecticut Jack Welch former CEO 2000 $155 billion in revenue 460,000 employees in 100 countries
Background Info. Continued The company consists of 20 units including Appliances Broadcasting (NBC) Capital Medical Systems Transportation Systems
Broad Internet Initiatives Globalization of GE in the Late 1980’s 1995 Customer Service 1996 Mandated feedback from customers 1999 Meeting of 500 top GE executives
Application of Internet Initiative Computer literate Buy Side: Target 100% of transactions to be done electronically. Sell Side: Automate as much as possible Evaluate the competition
Results of the Internet Reduce Administrative expenses iCentes Point of Sale
Questioned Cost cutting