Ads On The Internet Invade People’s Privacy

Slides:



Advertisements
Similar presentations
How to protect yourself, your computer, and others on the internet
Advertisements

Chapter 11 Privacy Policies and Behavioral Marketing.
CYBER BULLYING…. What Is Cyber Bullying??? 0 "Cyber bullying" is when a child, preteen or teen is tormented, threatened, harassed, humiliated, embarrassed.
Facebook: Facebook Pages, Ads, and Viral Marketing Munindra Khaund, University of Illinois at Springfield.
1 MySpace.com: Structuring The Network Presented By: Brian Dennett Prepared by: Antony Abara, Brian Dennett, Wayne Marcy, and Vivek Patel Structuring the.
Do you think this site violates anyone’s privacy? Why or Why Not? No we do not think it violates anyone's privacy since it shows nothing more than if.
By: Bryan Carey Randy Cook Richard Jost TOR: ANONYMOUS BROWSING.
What is spyware? Supervisor dr. lo’ay tawalbeh Search By Mahmoud al-ashram Soufyan al-qblawe.
Working group discussion 1 Cyber Risk Security, Privacy ?
Marketing Communications in Digital Environment….
B2B Branding $ B % of B2C sales % of B2B sales Legend: Source: Interbrand 2008 Brand Value of Top 10 Companies Coca.
Perceptions of Behavioral Advertising among CMU Community Ashwini Rao April 21, 2014.
The Privacy Tug of War: Advertisers vs. Consumers Presented by Group F.
Health: › PepsiCo’s advertisement campaigns take advantages of teenagers and encourage them to buy and consume products that are harmful to their health.
 Any website that allows social interaction; a portal for entertainment and communication  Examples: FACEBOOK, TWITTER, VINE, BLOGSTER, INSTAGRAM,
MEDIA INFLUENCES. WEBSITE RELIABILITY No one should assume that information on the Internet is accurate, timely, clear, and important. Many of us have.
Privacy Aziz Doumith Michael Kot Luis Pacheco Emory Petermann Wyatt Pierson Henry Stigler.
Yahoo! Close The Loop Understanding the Synergy Between Search and Display Advertising Phase 1 Findings.
RISING DATA FLOW- OUT OF CONTROL? ARTHUR POBER, ED.D.
Facebook Advertising vs Google AdWords. ● Choose a keyword you want to target ● Your advert is going to appear above all the natural listings when someone.
Dangers of Social Media
Criticism Of Google By: Kyle Singler. Privacy Policies One of the main concerns regarding online search is that an individual’s information is kept private.
Security Games in Online Advertising: Can Ads Help Secure the Web? JP Hubaux Joint work with N. Vratonjic, M. Raya, and D. Parkes.
Digital Citizenship Created By: Kelli Stinson June 2011.
Canadian Advertising in Action, 6th ed. Keith J. Tuckwell ©2003 Pearson Education Canada Inc Elements of the Internet World Wide Web World.
Ad placed based on my visit to a page on Lulu.com.
Computer Security Fundamentals by Chuck Easttom Chapter 13 Cyber Detective.
Through SearchBranding Definition: American Marketing Association brand image - The perception of a brand in the minds of persons. The brand image.
MEDIA INFLUENCES. WEBSITE RELIABILITY No one should assume that information on the Internet is accurate, timely, clear, and important. Many of us have.
BEHAVIORAL TARGETING IN ADVERTISING By Rita Aliperti.
Why local online media should be a part of your Strategy.
Olof Nilsson.  Ex: Facebook, MySpace, LinkedIn ◦ Allows users to create web pages or profiles that provide information about themselves and are available.
SAN DIEGO SUPERCOMPUTER CENTER NATIONAL CENTER FOR SUPERCOMPUTING APPLICATIONS Case 216 The Incident That Brought Us Together December 12, 2005 Jim Barlow,
The Microsoft Computing Safety Index 1. Background Microsoft’s objective: Quantify consumer perceptions of Internet safety, security and privacy Construct.
AUP, Netiquette, Copyright & Fair Use Wilkes University – Internet Literacy for Educators Cathy W. Dowd Spring 2009.
Online Safety Objective8: Practice safe uses of social networking and electronic communication such as recognizing dangers of online predators and protecting.
October 21, 2008 Jennifer Q.; Loriane M., Michelle E., Charles H. Internet Safety.
Summary: Social Network Data Mining Privacy Community Team CBC News Posted: Nov 27, :55 PM ET Presented by: Group 16.
Ethical Internet Use TECH 503 By A. Greenwell. Ethics in the Virtual World We all grow up learning the rules, regulations, and laws of the real world.
Homework for Wed’s topic: Threats to E-Commerce 1. Review Chapter 5 in Laudon textbook 2. “Facebook's Top Cop”— Joe Sullivan and a staff of 50 people Fortune.
Chapter Twelve Digital Interactive Media Arens|Schaefer|Weigold Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution.
The New Era of Marketing Social Networking Dahiana Pena.
CYBER BULLYING CODY KLARMAN. TYPES OF CYBER BULLYING Sending mean messages or threats to a person's account or cell phone Spreading rumors online.
Digital Communication and Networks. Go to this website 10 minutes looking Pick an article Prepare a 5 slide pp Take into account.
BY: Elizabeth, Jordynn, Justine, Aileen. Thesis: Due to posting excess information on social networks one is able to access another’s private information.
Social Media’s Impact on Business and Personal Identity By: Greg Yotsov.
BREAKING NEWS “Ebay Had 145 Million Personal Record’s Stolen in a Data Breach” “Target Credit Card Breach Affects 110 Million Americans” “Court Ventures.
Targeted Behavioral Advertising Ariel Pierre Section 001.
 Technology and YOU Muhanad Alabbad. Awareness  As students, it is important to be aware of how much privacy is being invaded on mobile devices, computers,
AUGMENTED REALITY Arthur Lockman, Ethan Prihar, Phil Baumann, Robert McKenna.
By: Rathi Raja Section 1055, 005 About Internet Privacy  Should we have Internet Privacy? Why do we need it? Can having internet privacy help us and.
Cybercrime Justine Brown COSC 101. What is Cybercrime? A criminal activity using computers and the internet. A criminal activity using computers and the.
KIARA MARSHALL SEMESTER PROJECT EIS 3302 Ethical Problems in E- Businesses.
Protecting your search privacy A lesson plan created & presented by Maria Bernhey (MLS) Adjunct Information Literacy Instructor
>>0 >>1 >> 2 >> 3 >> 4 >> Privacy and SNS in China Comundus-European Master of Arts in Media, Communication and Cultural Study Jin PENG the case of xiaonei.com.
Welcome to Brainguru Technologies. SEM Company Brainguru Technologies is a Leading SEM Company in the sector of Noida. SEM stands for Search Engine Marketing.
Amy Randolph-Chernis. Blogging Facebook LinkedIn Twitter YouTube Social Networking!
COMM 470 Week 2 Individual Assignment Online Versus Print Marketing Paper Check this A+ tutorial guideline at
Internet Privacy Tamarcus Garcia, Doug Stokes
Chapter 15 The Internet: Digital and Social Media
Dangers of Social Media
ADVERTISING Using Social Media
E-Commerce and Social Networks
Online research.
Caryn Brown BNI – Centers of Influence 8 August 2013
Privacy Issues part 4 Information/data privacy
Personal Privacy and Security
LO1 - Know about aspects of cyber security
Personal Privacy and the Public Internet
Communicating in the IT Industry
Presentation transcript:

Ads On The Internet Invade People’s Privacy Advertisement is everywhere on the internet, and it is where a big part of marketing salaries for advertising companies goes. Privacy should be taken into account at all times in the internet, and using peoples personal information to target internet ads at them is common practice. Many ads appear on social networking cites, and the privacy of person information on those cite is often in question.

Advertisements on Facebook Advertisements are on every page that you can visit on Facebook, and they are becoming more obtrusive into people’s privacy. Users do not realize the potential of Facebook being able to take advantage of their personal information and compromising their privacy. Facebook could be sharing personal information with advertising companies, or perhaps others that many people using Facebook would not want to give that information to, and it is most certainly an invasion of their privacy.

Advertising Companies Track Their Audience Advertising companies can examine the browsing data of their audience, and this should not be allowed on the internet whatsoever. Behavior tracking is an invasion of an individual’s privacy on the internet, and not a fair practice of advertising companies.

Advertising Companies and your Personal Information Advertising companies could use the personal information they obtain for their ads to hurt your future. Having your identity stolen can easily happen over the internet, and this danger can be very real when it comes to advertisements on the internet.

Conclusion As advertising companies discover clever uses of the internet to get at your personal information, it becomes harder to protects one’s privacy on the internet. Facebook and other social networking cites do very little to protect the privacy of their users, and protect themselves with fine print agreed to upon making an account. Social networking cites and advertising companies are overstepping their bounds that should be limiting their invasion of privacy on the internet.

Works Cited Bellovin, Steven M. "Internet Privacy: Big Brother and Little Brother." Http://www.cs.columbia.edu. Columbia University, 14 Mar. 2008. Web. 5 Nov. 2010. <http://www.cs.columbia.edu/~smb/talks/privacy-nict.pdf>. "Cyber Security Awareness - The Dangers of Facebook." The University of Texas at Austin. The University of Texas at Austin, 5 Oct. 2010. Web. 05 Nov. 2010. <http://www.utexas.edu/its/secure/articles/social_networking.php>. Nesson, Charles, Alex Marino, and Robert Kent. "Privacy - Internet Law Program." Berkman Center. Web. 05 Nov. 2010. <http://cyber.law.harvard.edu/ilaw/mexico_2006_module_3_privacy>. Provost, Foster, Brian Dalessandro, Rod Hook, Xiaohan Zhang, and Alan Murray. "Audience Selection for On-line Brand Advertising: Privacy-friendly Social Network Targeting." Www.nyu.edu. New York University. Web. 5 Nov. 2010. <http://pages.stern.nyu.edu/~fprovost/Papers/kdd_audience.pdf>. Roberts, Katherine K. "Privacy and Perceptions: How Facebook Advertising Affects Its Users."Www.Elon.edu. Elon University, Winter 2010. Web. 5 Nov. 2010. <http://www.elon.edu/docs/e-web/academics/communications/research/03RobertsEJSpring10.pdf>. Smith, Heather. "CMU Researcher Explores Facebook’s Privacy Dangers for Teens." Central Michigan University. Central Michigan University, 18 June 2010. Web. 05 Nov. 2010. <http://www.cmich.edu/CMU_Media_Channel_Home/Facebook_Privacy.htm>. "YAHOO! Defies Court Order & Defends Internet Privacy." Parcbench. Parcbench, 18 Apr. 2010. Web. 04 Dec. 2010. <http://www.parcbench.com/2010/04/18/yahoo-defies-court-order-defends-internet-privacy/>.