Making PR History Come Alive November 7, 2015. “Thanks to the museum, PR is beginning to have an institutional memory….” —Harold Burson.

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Presentation transcript:

Making PR History Come Alive November 7, 2015

“Thanks to the museum, PR is beginning to have an institutional memory….” —Harold Burson

“The museum brings to life a history that needs to be retold in a different light.” — Samantha Virgil Susquehanna University graduate & Former PRSSA Chapter President

“The Museum makes history come alive for my students.” — Professor Stephen Dishart, Baruch College

Founded books, original docs, photos, memorabilia, comms tech Chartered by NYS Department of Education 501(c)(3) educational institution 100+ hours video interviews (Bernays, Burson, Edelman, etc.)

Educational Goals Hands on Education: Show impact on history Demonstrate evolution Position field as a social science Professional Goals: Build field recognition Home to papers, docs, books Serve as international research center

Understand PR as a “social science” See PR’s impact on social movements Appreciate evolution of media technologies Be inspired to “think big” Connect history and culture Feel a part of a long professional legacy Engage students more fully Outcomes