>> The concept of strategic planning Kirsten Wismer Director of Macroeconomic Statistics

>> What is strategic planning?  Strategy  A high level plan to achieve one or more goals under conditions of uncertainty  Strategic management  Specifying the organization’s mission, vision and objectives  Developing policies and plans which are designed to achieve these goals: projects and programs  Allocate resources to implement the policies, plans, projects and programs  Start with stakeholders needs  Users, board, managements  Follow up with balanced scoreboard 2

>> Strategic planning in a statistical institution  What is your users needs?  present and future needs?  are present need fulfilled?  Is your institution efficient and affective  And ready to meets tomorrows demand  To consider planning in a long-term perspective  To decide what activities to focus on – a process of prioritizing  To decide on the main direction  specify strategic objectives  no specific goals 3

>> Most important tasks for Top Management  To formulate the institutions aim  what will we attempt to achieve in order to create value for money for the society  To decide how to achieve it  organization, work processes, IT, employees  To allocate resources for ensuring the future  weigh short-term vis-à-vis long term efforts  To deliver results promised  and to document them 4

>> How can we use strategic planning?  External communication  Professional users  Data suppliers  Grant-awarding authorities  Potential employees  Internal communication  Management  Employees 5

>> Statistical policy and strategy  Statistical policy  a framework for the organisation  Strategy  the direction for the development of the organisation -mission -vision  which step will be taken -objectives for strategic areas  how long time ahead -strategy period 6

>> Foundation for statistical policy  The national law of the statistical agency  UN Fundamental principles of official statistics  principles 1 – 10  European Statistics Code of Practice  principles 1 – 15 7

>> Elements in the statistical policy  Legal and basic values  Main tasks and organizational matters  Independence and neutrality  Confidentiality and data security  Access to data  Dissemination  International cooperation  Financial basis 8

>> Strategy: Mission  Mission: why are we here  Mission of Statistic Denmark:  Statistics Denmark compiles impartial statistics about society as basis for democracy and the Danish economy 9

>> Strategy: Vision  Vision: where do we want to go?  The vision of Statistics Denmark:  one of Europe's most user-friendly and data supplier- friendly institute  an effective and innovative institution solving tasks digitally  the institution integrating the official statistics on all social and economic conditions  an attractive workplace 10

>> Strategy: strategic areas  Define long-term objectives for strategic areas  Strategic areas  should cover all activities  objective for the strategic period 11

>> Strategic areas in the latest strategy for Statistics Denmark  Cross-cutting statistical areas  Involvement of users  Easing for data suppliers  Development of statistics  Reliable and timely statistics  Dissemination  Commercial activities  Specific areas  Employees and management  Work processes and organization  IT-support 12

>> How to use the strategy in the yearly planning 13