Small Business Management (MGMT 324) Cahit Ezel Spring Semester Department of Business Administration Eastern Mediterranean University

Contact Details Office BE 285 (Opposite of the old Senate Room) Office Tel: (0392) Skype: cahit_ezel Please do not send any messages on Facebook. Please send all your mails to my EMU address with your name and student number.

Resources Text Book: Essentials of Entrepreneurship and Small Business Management Norman M. Scarborough Pearson Higher Education (7th Edition ) Textbook on CourseSmart: and-small/norman-m-scarborough/dp/ Companion Website (for Students):

Resources Elevator Pitch Videos: Useful Websites – Business Plan: Other Useful Links: (Global Entrepreneurship Monitor)

MUST WATCH VIDEOS How to Start a Small Business How to Write a Business Plan

Course Outline Section IThe Challenge of Entrepreneurship (√)Chapter 1: The Foundations of Entrepreneurship (√)Chapter 2: Inside the Entrepreneurial Mind: From Ideas to Reality Section IIBuilding the Business Plan: Beginning Considerations (√)Chapter 3: Designing a Competitive Business Model & Building a Solid Strategic Plan (√)Chapter 4: Conducting a Feasibility Analysis and Crafting a Winning Business Plan (X) Chapter 5: Forms of Business Ownership (X) Chapter 6: Franchising and the Entrepreneur (X)Chapter 7: Buying an Existing Business

Course Outline Section IIIBuilding the Business Plan: Marketing and Financial Considerations (√)Chapter 8: Building a Powerful Guerrilla Marketing Plan (X) Chapter 9: E-Commerce and the Entrepreneur (X)Chapter 10: Pricing Strategies (√)Chapter 11: Creating a Successful Financial Plan (√)Chapter 12: Managing Cash Flow Section IVPutting the Business Plan to Work: Sources of Funds (√)Chapter 13: Sources of Financing: Equity and Debt (√)Chapter 14: Choosing the Right Location and Layout (X) Chapter 15: Global Aspects of Entrepreneurship (X)Chapter 16: Building a New Venture Team and Planning for the Next Generation

Moodle & All lecture notes, reading materials, exam results, announcements, etc. will be posted on Moodle. Please check on regular bases. Important announcements will be sent to your e- mail address as well. Please make sure that you have a valid address on the Student Portal system.

SPRING SEMESTER TIME-TABLE MONDAYTUESDAYWEDNESDAYTHURSDAYFRIDAY 108: :20 MGMT 324 / RD : :20 TMAN 416 / TH105 Office Hour MGMT 324 / RD : :20 TMAN 416 / TH : :20 Office Hour 512: :20 TMAN 416 / TH : :20 714: :20 815: :20

GRADING Midterm Exam:25% Final Exam:35% Project: 35% Attendance & Participation: 5%

STEP BY STEP GUIDE After 10th March 2014, project groups will be formed. You will form your own group and decide on your topic in consultation with me – do not waste your time, start as early as possible. You will have regular meetings with me to get feedback/suggestions. You will present your business plan to the whole class before the final exams.

STEP BY STEP GUIDE You will submit your business plan to me before the presentation – submission date will be announced. This course is mostly based on practical work therefore attendance and group meetings are really important. In-group assesment will be made – you will assess each other.