What’s the best way to protect my idea? Alison Clarke.

Slides:



Advertisements
Similar presentations
Intellectual Property and the Ownership of Research 6 June 2007 Professor Fiona Macmillan.
Advertisements

Intellectual Property Patents Designs Copyright Trademarks.
E-commerce Law Intellectual Property and e- commerce 2.
Overview of the IP System Franco G. Teves, Ph.D., Dipl. PAM Director of Research, MSU-IIT.
Intellectual Property Ronan Fitzpatrick School of Computing, Dublin Institute of Technology. September 2008.
Discussion 1 Gather into groups of 3-4 for 15 minutes With reference to the BBC Glass Wall case study, discuss the following question and present three.
Chapter 7.5 Intellectual Property Content, Law and Practice.
Computer Engineering 294 IP R.Smith 5/ Intellectual Property What is it? Why is it important? – What is it designed to do? What are its basic forms?
IP=Increased Profits How to Make Your IP Work For You Rachel Lerner COSE Fall 2006.
Intellectual Property – The Basics Christine Helliwell, PhD Scottish Health Innovations Ltd 25 th October 2012.
A2 Technology Product Design Systems and Control Notes DT4 - Exam.
Unit 5 Operations Management Innovation. Learning Objective HL – To be explain the importance of research and development for a business HL – To be able.
INTELLECTUAL PROPERTY LAWS and Fair Use Guidelines for Educational Multimedia.
INTELLECTUAL PROPERTY RIGHTS. AN OVERVIEW TRADEMARKS DESIGNS COPYRIGHT UTILITY PATENT UTILITY MODEL IP & ENFORCEMENT - HOW SWAROVSKI HANDLES CONTENT.
INTELLECTUAL PROPERTY AND YOUR RIGHTS Helen Johnstone Seminar 12 July 2006 EAST MIDLANDS INTERNATIONAL TRADE ASSOCIATION.
Innovation Network Protecting Your Business for Future Success [Trademarks. Patents. Brands]
Intellectual property Week 19 Tom Underhill. Intellectual property Patents Registered designs/design rights Case study/Questions/update (DA). Details:
Part F – INTELLECTUAL PROPERTY AS (3.1): Demonstrate understanding of how internal factors interact within a business that operates in a global.
Contracts, Agreements and Intellectual Property Main contractual agreements for transfer of technology? Non-Disclosure Agreement (NDA) to protect IP By.
Technology-Business-Legal Some Critical Intersections Getting Started Legally IP Protection Licensing Mark J. Sever, Jr., Esquire Deborah A. Hays, Esquire.
S. Chornenki TGJ3/4M Communications Technology Intellectual Properties.
WELCOME. What is IP? Trade Marks Designs Copyright Patents.
Warm Up What do you think a patent is?.
Protecting your product What is Intellectual Property (IP)? Legal rights that result from intellectual activity in the industrial, scientific, literary.
Zheng Liu January 18, 2015 Intellectual Property Law For Startups.
Intellectual Property. Copyright The right to copy or reproduce a created work –federal legislation gives this right to author or owner and controls infringements.
INTELLECTUAL PROPERTY
INTELLECTUAL PROPERTY Objective Intellectual Property Defined A product resulting from human creativity, an original work fixed in a tangible medium.
Intellectual Property Laws and Fair Use Guidelines for Educational Multimedia.
AOF Entrepreneurship Unit 3, Lesson 10 Intellectual Property Protections Copyright © 2009–2012 National Academy Foundation. All rights reserved.
An Intellectual Property Primer
Intellectual Property Legal Implications. What is Intellectual Property? The product of creativity and intellectual endeavour Intellectual Property Rights.
W ELCOME Topic: Intellectual Property. D EFINITION Intellectual property includes ideas, discoveries, writings, works of art, software, collections and.
Lecture 27 Intellectual Property. Intellectual Property simply defined is any form of knowledge or expression created with one's intellect. It includes.
B4 – Proven Idea Resources Intellectual Property Rights.
Ignite Technology Transfer Office INTELLECTUAL PROPERTY RIGHTS Lily O’Brien IP & Commercialization Contracts Manager Ignite Technology Transfer Office.
Fundamentals of Intellectual Property
COPYRIGHT TERMS BROADCAST LAW. AUTHOR/ARTIST The creator of a work.
Graphic Ownership Digital Rights Management Intellectual Property Rights.
Intellectual Property. An original (creative) work, invention or information protected by law through a trademark, patent, copyright or trade secret.
IP and the working archive Issues arising from the use of Mass Observation Elizabeth Dunn Gaby Hardwicke - Solicitors & Trade Mark Attorneys.
1 Intellectual Property Rights David Worrall – Legal Department.
Intellectual Property (IP) Basic Facts. Intellectual Property (IP) Gives legal recognition to the ownership of new ideas or brand names and gives the.
Patent Process and Patent Search 6a Foundations of Technology Standard 3: Students will develop an understanding of the relationships among technologies.
Lecture 11. Intellectual Property SPRING 2016 GE105 Introduction to Engineering Design College of Engineering King Saud University.
Intellectual property (IP) - What is it?. Intellectual property (IP) Refers to creations of the mind, such as inventions; literary and artistic works;
Patent Review Overview Summary of different types of Intellectual Property What is a patent? Why would you want one? What are the requirements for patentability?
Intellectual Property for Entrepreneurs 8 February, 2007.
How to protect your Intellectual Property Amy Wood & Laura Carney.
CH-4-Technology Management Assist Prof Banu OZKESER November, 2015.
CH-11-Technology Management Assist Prof Banu OZKESER December, 2015.
ip4inno Case Study Concentrate Design – design products for schools SpeakerLocation, date.
Business Law 3.04 Key Terms Intellectual Property.
Professional Engineering Practice
Intellectual Property
Intro to Intellectual Property 3.0
How many of the following companies can you identify in 1 minute?
Intellectual Property
Technology Management Activities and Tools
Handout 2: Data Protection and Copyright
Intellectual Property, Patents, Trademarks, Copyright, and Franchising
Intellectual Property
Welcome to IST e-Lab Entrepreneurship Lab, 3rd Session, 06 November 2017.
A brief introduction to intellectual property rights
Nick Kounoupias CEO and Founder Kounoupias IP
Intellectual Property
Intellectual Property
Intellectual Property
Intellectual Property Considerations in Forming and Scaling a Business
Presentation transcript:

What’s the best way to protect my idea? Alison Clarke

Today’s talk… Why do you need to protect your ideas? Different ways of protecting your ideas using a case study

So, why do you need to protect your ideas?

How to protect a digital media player? Intellectual Property.. “…..is an asset product of the creativeness of the human mind, or intellect.”

Protect your ideas using…… Protect your ideas using…. – Patents – Trademarks – Registered Designs – Copyright – Secret Information/Know-how

PATENTS For example: -Rotational User Interface (US ) -Docking station for cup-holder in car (US ) -Hierarchical Menu System (US ) -Power saving circuitry -Data compression techniques

What is a Patent? A patent is a bargain between the state and the applicant. It requires: Abraham Lincoln The Patent system adds: – “the fuel of interest to the fire of genius” – public disclosure of an invention in return for a limited (20 year) monopoly

What is a patent? A patent is a negative property right The right to stop others from exploiting an invention without permission It does not give the right to exploit an invention

What is a patent? A patent is a territorial right It grants its proprietor rights within a given jurisdiction It can prevent importation from other jurisdictions – e.g. A UK patent provides the right to prevent unauthorised use in the UK or the right to licence or assign the invention within the UK

Conditions for grant of a patent Novelty – invention must never have been made public in any way, anywhere in the world, before the date on which an application for a patent is filed – do not disclose an invention before filing!! Inventive Step – not obvious when compared to something that is already known – subjective, open to argument Capable of industrial application – the invention must be capable of being made or used in some kind of industry Excluded – certain types of inventions, such as aesthetic creations, scientific theories, discoveries, mathematical methods, computer programs, business methods, or those which would be contrary to public order, are excluded from patentability

Trademarks A Trademark is any sign that can distinguish the goods or services of one trader from those of another. Includes any sign capable of being represented graphically, particularly words, including personal names, designs, letters, numerals, the shape of goods or their packaging.

Trademarks Main Brand – “Apple” Sub-Brands: – iPod – iPod nano, iPod shuffle, iPod photo, iPod color, iTunes Rectangular screen + circular input device White Headphones

Other Examples Logos

Other Examples Shapes toblerone coca cola bottle pot noodle dyson

Other Examples Sounds:direct line insurance Colours:purple (cadbury’s) Smells:flights for darts »“the trade mark comprises the strong smell of bitter beer applied to flights for darts”

Conditions for grant of a trademark To be registrable your trade mark must be: – distinctive for the goods or services which you are applying to register it for, and – not deceptive, or contrary to law or morality, and – not similar or identical to any earlier marks for the same or similar goods or services.

Registered Designs A registered design protects the appearance of the whole or a part of a product i.e. protects features of Lines, contours, colours, shape, texture, materials of the product or its ornamentation. 25 year monopoly

Conditions for the grant of a Design Must be: -New -Have individual character

Copyright Copyright is a protection that covers published and unpublished literary, scientific and artistic works, whatever the form of expression, provided such works are fixed in a tangible or material form. Eg. Books, music, lyrics, databases, computer software, paintings, sculptures, plays, photographs, films, videos, etc.

Copyright Automatic right that exists from date of creation Not a monopoly – only prevents copying Work can be booby-trapped to prove copying, eg: maps, mailing lists, databases, software Keep evidence of “date of creation” Use © to warn others against copying

Other IP rights Unregistered Design Right Unregistered Trademarks Confidential Information Know How Domain Names

Registered versus Unregistered Registered Rights: – Patents, Registered Trademarks, Registered Designs, Domain Names Unregistered Rights – Copyright, Design Right, unregistered trademarks, confidential information, know-how

Unregistered trade marks Passing off – reputation and goodwill – misrepresentation – damage

Using your IP Rights Block competitors License others to generate royalties – Eg. “Ring Pull” for cans invented in 1963 by Ermal Fraze. 1/10 th penny for each can sold. Coca Cola alone made 148,000,000 cans per day, so paid £148,000 per day in license fees! Sell the IP rights

Summary Protect your ideas using…. – Patents – Trademarks – Registered Designs – Copyright – Secret Information/Know-how

Success

QUESTIONS? NB –”Apple”, “iPod”, “iPod nano”, “iPod shuffle”, “iPod photo”, “iPod color”, “iTunes” are trademarks or registered trademarks of Apple Computers, Inc. Other logos included in this presentation are the trademarks or registered trademarks of their respective companies.