BEST PRACTICES IN PUBLIC HEALTH LEADERSHIP AND COMMUNICATION Clarisa Sifford March 19,2016.

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Presentation transcript:

BEST PRACTICES IN PUBLIC HEALTH LEADERSHIP AND COMMUNICATION Clarisa Sifford March 19,2016

HEALTH NOT COSMETICS Goal of the program Increase physical activity Improve nutrition during school and after Increased physical activity Improved weight Improved dietary habits Reduce obesity rates Components Recruitment Web site Mobile health unit Weekly group visits Exercise component Nutrition component Support component

PLANNING AND STRATEGIES 1.Medical student training 2.Development of program materials and web-site 3.Replication in Florida

ADMINISTRATION PROCESS Recruit a champion Conduct baseline assessment Gather information about the community resources Hire appropriate staff

ORGANIZATION OF THE PROGRAM Set program mission, goals, and objectives Develop training program for leaders Monitor the process Evaluation of the program

COMMUNICATION AND MARKETING

FRAMEWORK FOR PROGRAM EVALUATION

EVALUATION Comparisons of pre- and post-implementation data show that Health Not Cosmetics has led to significant weight loss among participants, while anecdotal feedback reflects a high degree of satisfaction with the program.

BEST PRACTICES IN PUBLIC HEALTH LEADERSHIP

SUMMARY Use reliable resources Collect useful data Have a good staff Make sure there is a need for the program

REFERENCES Database of Interventions: CDC. Retrieved from Framework: CDC. Retrieve from Rodr & iacute;guez JE, Painter K. ‘Health Not Cosmetics’: A medical student obesity treatment project. Med Educ. 2006;40(11): [PubMed][PubMed]

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