Business Plan

Background and Purpose Current Status – The trends that are driving the growth of the retail sector in India are Low share of organized retailing Falling real estate prices Increase in disposable income and customer aspiration Increase in expenditure for luxury items – Major Concern areas in which the present day retails are in: Apparel & Accessories, Appliances, Electronics, Cosmetics and Toiletries, Home & Office Products, Travel and Leisure and many more.

Objective a) Short Term “Satisfying customer by offering what they require” b) Long Term “To be a number one store in up coming years by providing best services to customers in the way they want and also by opening stores all over India, including rural areas as well.”

Market Analysis Overall Market – 70 million Indians in a population of about 1 billion now earn a salary of $18,000 a year. – that is set to rise to 140 million by – There is 20.9%* growth in real disposable income in year ’99-’03. – There are about nine million small grocery shops in India.

Specific Market – The Indian retail sector is now worth about $250bn a year. – World's biggest and second-biggest retailers, Wal- Mart Stores Inc of the United States and French firm Carrefour, to enter into India. – Retail sector in India is expected to touch US$427 billion by 2010 and US$637 billion by 2015 with the organized segment expected to account for 22 per cent by 2010, up from the present four per cent.

Products and its Developments Product—description & Specification – we mainly concentrate on luxury products, consumer durables, kids’ retail, cosmetics products, different household and glossary items, branded jewellery, cloths and textile. – We are in direct collaboration with various top most brands

Manufacturing processes

Marketing Marketing Strategy – Sales and Marketing” team which consists of 50 employees. – Distribution and marketing – Demand for our products – Brand Image – Managing Franchisee relationships – Competition and pricing pressures – Growth of Exclusive Brand Outlets – Price and availability of raw materials – Working Capital intensity – Internal control and systems – Results of Operations

Sales Forecast – A page out of history – Test-market methodologies – Simulating shopping – Taking a normative approach – Using a legacy

Competitive factors – Hypermarket Big Bazaar Mark & Spencer Giants Shoprite Star – Department store Lifestyle Pantaloons Reebok Ebony Westside Shopper’s Stop – Entertainment Fame Adlabs Fun Republic PVR

Resource Requirement Infrastructure – Building – Refrigeration – Warehouse – Parking area – Epos system 6 Workforce required per store – Manager 2 – Supervisors4 – Sales people25 – Security personnel5 – Others4 Workforce required per warehouse – Supervisor 2 – Storekeeper4 – Labour10

Financial plan & projection STRATEGIES – Our total income comprises income from operations, which includes: income from sale of finished products(manufactured and outsourced); other income, which mostly comprises interest income. – Other Income – Expenditure Materials consumed, manufacturing expenses and cost of goods sold Payment to and provision for employees Administrative and general expenses Selling expenses Interest and financial charges Miscellaneous expenditure written off Depreciation Taxation

Financial statements and projections

Organization and Management Location Form of business Equity position Key Personnel HR Policy and Strategy Critical Risk and Contingencies