Integration – Powerful Connections Made Easy Mike Tenholder, SMMC Senior Sales Engineer Melissa Lombardi Marketing Associate V2.4, August 2015

Introduction customers enterprise corporations, associations, Agencies, PCO, education, event organizers.. 20K users Corporate meeting planners, Marketing event coordinators, Association planners, Conference directors... In-house 24/7, 365 support by event and software experts Total of 8884 votes between Oct 2014 and Oct 2015 captured on a daily basis 97% satisfaction

Can you define what a system integration is?

Could you define what a system integration is? In information technology, a system integration is the process of linking together different computing systems and software applications to act as a coordinated whole. Integrating etouches with other applications used in your company means that your data will automatically flow to and from etouches without requiring any copy/paste action. This way, your event data is seamlessly integrated with your company ecosystem. New registration New prospect or opportunity New contact in marketing mailing lists New travel request New registration

What are the benefits of using an integration?

What are the benefits of using integrations? 6 Provide a better work environment for your team Help to build new business opportunities Save time and money by lowering costs Improve operations by automating data flows Leverage your event data

How does etouches integrate with other apps?

How does etouches integrates with other apps? 8

What native integrations are available?

What are the available native integrations? Native integrations are available for best- in-class software in various verticals. Salesforce Caspio iMIS (Connect) MemberSuite NetForum CRM Eloqua Silverpop Ipreo MARKETING First Data eWAY Cyber Source Authorize.net Sage Pay SEC Pay WorldPay PayPal Ogone And more … PAYMENT GATEWAYS GetThere Concur Passkey Meetingmax Vibe GDS (Amadeus, Gallileo, Sabre …) TRAVEL MANAGEMENT Facebook Linkedin Onstream Pathable Clickatell SOCIAL NETWORKS & SMS

Can you tell us more about the Salesforce integration?

Can you tell us more about the salesforce integration? Powerful and comprehensive integration with Salesforce that spans the entire lifecycle of your events, from prospecting & marketing to financials. less effort, more results. attendees registrations marketing list invoices & purchases categories, sessions & options contacts opportunities campaigns & members quotes & quote items products

No Salesforce customization needed Specify your own mapping from etouches to Salesforce fields Ability to sync your custom fields Determine frequency and amount of data to be synced Create opportunities for Salesforce contacts from etouches registrants Create targeted campaigns with bi-directional synchronization Turn an etouches invoice into a Salesforce quote Push registrants from etouches to salesforce

How does etouches API work?

How does the etouches API works? 15

How does the integration through Scribe work?

17 and much more ! Integrate with popular CRM, ERP, and marketing applications Use your existing API tokens Technical datasheets available for each connector to simplify the task for your IT department Access all registrant data including custom fields Expose events & sessions data for read operations Query and filter on any field including custom fields

Can you give us more information about the SSO integration?

Is it easy to integrate etouches in your SSO process? CRM Pre-Loaded Data Integration SSO using etouches API Integration Advantages: Simple, very little configuration, data is managed through etouches UI Considerations: Manual, data can become stale, no real-time sync Advantages: Automatic, real-time updates, most flexible option, users can implement anything they want on their side Considerations: Users must develop a solution and integrate on their side User Interfac e Registration form Data is manually imported at the Event or Account Level User enters address (and other identifiers). Their data is loaded into the form automatically. User authenticates with Company website which in turn invokes the etouches API to obtain a unique token for the user. The user is then redirected to the registration site with the token which is used to look up his/her information. Company Web Server

Is it easy to integrate etouches in your SSO process? SAML 2.0 Integration User Interface Registration form Company Identity Provider Company Identity Provider Advantages: Automatic, industry standard, enterprise friendly, no development required Considerations: Can be complex, requires client-specific IT information Identity Provider Initiated LoginService provider Initiated Login

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