Social Media Marketing. SOCIAL MEDIA MARKETING DEFINITION It encourages customer communications on a company’s own site,social presence such as twitter,

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Presentation transcript:

Social Media Marketing

SOCIAL MEDIA MARKETING DEFINITION It encourages customer communications on a company’s own site,social presence such as twitter, Facebook as well as gaining traffic and attention to their sites.

MOST USED SOCIAL MEDIA SITES

OTHER SOCIAL MEDIA MARKETING TOOLS USED SOCIAL PUBLISHING AND NEWS SOCIAL CUSTOMER SERVICE SOCIAL COMMENTING IN BLOGS SOCIAL NICHE COMMUNITIES

BENEFITS OF USING SOCIAL MEDIA MARKETING Increased Brand Recognition Improved brand loyalty More Opportunities to Convert Higher conversion rates

Terms under social media marketing Audience participation Managing social presence Viral campaigns Customer feedback

INSTITUTIONS &COMPANIES

Another