Definition Case study - London 2012 Is there a need The benefits The risks Discussion The Last Mile – challenges and opportunity

SGSA Guidance Alternative Uses of Sports Grounds The area between a transport hub and venue Last Mile / Grey Space / City Operations An area of increased public usage due to a specific event An area of mixed responsibility ??? Definition

Last Mile Operations Pedestrian and accessible route for spectators between transport and venues

One Plan Venue Mapping all the out of venue operations LOCOG

One Plan – Olympic Route Network Olympic Route Network Venue LOCOG Transport for London

One Plan – Last Mile Last Mile Public Transport LOCOG Transport for London Olympic Route Network Venue

Local government services Local government services Advertising & street trading Last Mile Public Transport Olympic Route Network Venue One Plan – Local Government LOCOG Transport for London Local government

Last Mile Olympic Route Network Venue Public Transport One Plan – City Government (Mayor) Look & Feel Local government services Local government services Advertising & street trading Mayor’s Live Site Mayor’s Live Site Mayor’s Ambassadors LOCOG Transport for London Mayor (London) Local government

Last Mile Olympic Route Network Venue Public Transport Hotels Training venues Local Parallel Event NOC House Local businesses & residents Security Emergency Services AmbulanceFire Police One Plan – Other Organisations Look & Feel Local government services Local government services Advertising & street trading Mayor’s Live Site Mayor’s Live Site Mayor’s Ambassadors LOCOG Transport for London Mayor (London) Other organisation Local government

Venue Last Mile Look & Feel Mayor’s Live Site Mayor’s Live Site Mayor’s Ambassadors Olympic Route Network Venue LOCOG Transport for London Mayor (London) Public Transport Other organisation Hotels Training venues Local Parallel Event NOC House Security Emergency Services AmbulanceFire Police Local Area Traffic Management One Plan – Overall Local businesses & residents Local government services Local government services Local government Advertising & street trading

21 million people used the Last Mile Ticketholders, road event spectators, public (Westfield) No serious incidents LOCOG Last Mile (14.5m people) 12 venues including Olympic Park 1,700 stewards, 1,300 Volunteers 4,000 Last Mile signs 17 km of barriers 300 toilets (10% accessible) 10,000 Magenta Foam Fingers Only 6 complaints (<1%) Key Last Mile statistics

Lead agencies ? Best placed organisation to be “Last Mile Coordinator” LOCOG : Last Mile Coordinator for 12 venues including Olympic Park TfL: 3 venues : Horseguards Parade + Road Events Local Government : 6 venues : Regional football stadia and Weymouth Simple principle Safe accessible route for spectators that is a great experience Get crowd moving, keep people informed Intervene when safety need (road crossing, flow change), change in direction or decision Strengthens security

Is there really a need ? An emotive topic –“If it ain’t broke, don’t fix it” –Responsibility challenges & changes –Funding – do we need to do more ? –Not all sports are the same –It’s more than crowd segregation !

The benefits –The changing safety & security picture –Intelligence gathering / crowd profiling –Crowd management – preventing Crowds at turnstiles –Marketing opportunities –Customer experience –BAU - Chelsea v Bournemouth ? –West Ham / QEOP / Westfield ?

The risks –No definition (“grey space”) –No funding –No responsibilities – lots of opinions but no one wants to deliver –No UK guidance or regulations, no clear precedent –Unique complexities of different events Football / Sport Concerts / Events

Discussion and Q&A