Presentation for NCGA- Sustainability Initiatives August 4, 2011
The Vandiver Group, Inc. We are a full-service, award-winning strategic communications firm helping clients by providing complete communications services and design. Team-based structure provides clients with a wide variety of expertise, insights and creativity to get you where you want to be.
The Vandiver Group, Inc. Founded in 1993, and celebrating 18 years. One of the largest independently-owned public relations firms in the Midwest, based in St. Louis. Member of Pinnacle Worldwide network with more than 65 offices. Voted Best PR Firm by St. Louis Small Business Monthly two years in a row.
Local Team, Global Network Pinnacle Worldwide: Offices all over the world, including southern and central Europe, Russia, China and Southeast Asia, Australia, New Zealand and South America. TVG: Headquartered in St. Louis; offices in Kansas City, Los Angeles and Nashville. Also affiliated with CPRF and PRSA member offices all around the world.
TVG – Core Competencies Branding & Creative Services Public Relations & Corporate Reputation ResearchPublic AffairsSustainability Print Design Web Design Marketing/ Campaigns Collateral Development Marketing Social Media Word-of-Mouth Marketing Video Interactive/ Web Development Media Planning Advertising Risk Communications Crisis Communications Public Relations Strategic Counsel Media Training Media Tracking Clips Analysis Employee Communications Litigation Communication Qualitative/ Quantitative Study Design Consultation Survey/Question Guide Design Study Recruitment Reporting & Data Analysis Focus Groups In-depth Interviews PULSE Social Media Platform iPad Field Research Phone & Online Surveys Strategic Counsel Stakeholder Relations Community Engagement Legislator outreach Counsel Sustainability Research Sustainability Message Development
Clients
Proposal: Water Section of Website In Water section, separate Quality and Use distinct sections Clearer and more interactive for a wider audience Be “go to” source All areas: updated copy, research best links and studies, add interactive elements Est new pages; revisions to current
Proposal: Water Section of Website Add links and studies such as: – EPA Gulf Hypoxia Task Force – Mississippi River Basin initiative and how to apply for funding – Studies on nutrient retention (eg Nature Conservancy) – State Ag schools and depts. (eg. U of Neb Water Utilization Center – USGS aquifer depletion maps – FAO fact sheet: More Crop per Drop – Fact sheets on various forms of irrigation
Examples of Work: Soy Information Clearinghouse - Before
Soy Information Clearinghouse - After
Examples of Work - Websites St. Louis County Economic Council: – created branding, unique plan finder, videos, blog, social media support and more. Esse: Ulrich: MSD I&I:
Tillage Videos One video – approx. 12 minutes long with six types of tillage Script commentary, narrate voiceover, film and manage post-production. Created with modular approach. Video can be viewed in its entirety (12 minutes) or can choose to view only specific segments Gives added advantage of gaining viewers with 2- minute tillage video examples on YouTube
Video Example
Video Example
Thank You! Phone number: Website: