Stretch and challenge – can you think of your own dingbats?

1.London Underground 2.No through road 3.More often than not 4.Look both ways 5.In complete control 6.I hate you 7.Kiss and make up 8.Four wheel drive 9.Mixed up kid 10.Fair and square 11.Drunk and disorderly 12.Emergency stop

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Representation of Gender AS Level - Paper 1

Lesson Outcomes By the end of the session we will have recapped some of the key terms we examined last week. You will have written down a clear definition for the term ‘representation.’ You will have further examined the Sapir Whorf hypothesis using a YouTube video clip and class discussion. You will have examined a text about Taylor Swift To see how language is used to create meanings and representations. You will have analysed an example paragraph, identifying areas for improvement within it.

Recap Julia Stanley (1977) From a sample of language collected, there were 220 words for sexually promiscuous females and 20 for a sexually promiscuous male.

Q & A – Key Terms o Semantic fields o Address terms o Diminutive suffixes o Generic terms o Lexical asymmetry o Marked terms

Sapir Whorf Hypothesis Edward Sapir/Benjamin Lee Whorf – the “Sapir-Whorf Hypothesis” Language & culture intrinsically linked "language is a guide to social reality... it powerfully conditions all our thinking about social problems and processes.” This is referred to as linguistic relativity. Language is not simply a way of voicing ideas, but the very thing which shapes those ideas

In its strongest expression, linguistic relativity - the idea that viewpoints vary from language to language - relies on linguistic determinism - the idea that language determines thought. In other words, how people think doesn't just vary depending on their language, but is actually grounded in, determined by, the specific language of their community. What are your thoughts on this? Do you think this is true with regard to language and gender?

Representation is… The process of presenting information about the world/people to us. The description or portrayal of someone or something in a particular way. What’s important is the prefix: re-presentation. It means the ways in which objects, people, places or events are re-presented to audiences by media audiences to convey a specific meaning. Media representations can have a huge impact on the way people think and act.

Representation… What does representation mean when we’re talking about language and gender…?

List all that you know about Taylor Swift

Task Read the article about Taylor Swift, taken from Vanity Fayre Magazine. 1.GAP the text 2. Annotate the text using your language levels These are? EXAM QUESTION: Analyse how the text uses language to create meanings and representations.

Opening paragraph This Vanity Fair media article was written by a journalist responding to a brief to entertain, inform and persuade. To achieve these purposes, he/she uses language to...

Sample paragraph The text producer, writing for Vanity Fair uses colloquial lexis in order to try and convince the text receiver that Swift is manipulative. The writer describes her as using relationships to "cash in" as a way of earning money and to create publicity. The colloquial verb "cash in" creates a negative effect as it suggests the idea of giving something of less value away in order to achieve a financial gain. This attempts to undervalue her relationships and makes her appear heartless and cold. The use of this colloquial term, alongside high level lexis, makes the writing appear both personal and chatty in addition to credible and reliable, which makes us more receptive to what representation is being conveyed. How can we improve this paragraph?

Remember Do not make unsupportable assertions - be more tentative about what the writer is trying to achieve rather than what the "text" does - writers do things to create a text and readers do things with texts (readers interpret texts). Remember to take into account constraints of genre and effects of context. This will impact the overall discourse structure of a text.