© 2004 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice HP Way 與創造力 蕭國坤 Kai Hsiao 亞洲區國際採購處 總經理 Hewlett Packard Company ( 惠普公司 ) 2008 年 10 月 22 日 第十屆台灣工業銀行 創業菁英講座 - 台北科大

HP GPS Confidential 2 HP and Compaq Carly & Capellas On May 7, 2002, the clocks were reset at both HP and Compaq. $19B Mega Merger, the largest ever in IT industry and no successful case in the past.

HP GPS Confidential 3 Culture Differences between the two Giants Compaq… A company Top down Result driven Centralized Co-location Working Manager Shoot and aim! HP… A voic co. Bottom up Process driven Decentralized Scattered Administrative Mgr. Aim, aim, aim…

HP GPS Confidential 4 What others that shocked me? HP’s Supply Chain cost, end to end, was world- class (component prices, tax, etc.) HP had a lot “best practices” such as “Buy-Sell:” This resolved a long time puzzle in Compaq Supply Chain for finding a way to avoid “Taiwan Tax” but had never succeeded. Most of HP employees served long in company.

HP GPS Confidential 5 hp’s heritage Digital Equipment Corp Ken Olsen Harlan Anderson Tandem Jim Treybig Compaq Rod Canion Jim Harris Bill Murto Apollo Bill Poduska Hewlett-Packard Bill Hewlett Dave Packard EDS

HP GPS Confidential /6/10 HP Today Q3 FY08 Financial Update: −Net revenue is $28B, growth of $2.7B, up 10% Y/Y −Generated $3.4 billion in cash flow from operations Revenue by segment Revenue by region HP Services $16.6B Imaging & Printing Group $28.5B Enterprise Storage & Servers $18.8B Personal Systems Group $36.4B

HP GPS Confidential /6/10HP CONFIDENTIAL

HP GPS Confidential 8 HP 惠普公司全球總覽 創立於： 1939 年 總部： Palo Alto, California, USA 董事長暨執行長： Mark Hurd 分公司：分佈於全球超過 170 個國家 全球員工總人數：約 16 萬人 ( 不包括 EDS) 年度研發投資： US$3.5 billion 年度營收： US$104 billion as of 10/31/2007 擁有 IP 專利數 : 第 11 名

HP GPS Confidential 9 HP Product Family Home Person al Enterprise HP Products SOHO

HP GPS Confidential 10 最完整的產品與服務 HP IBM Dell Sun EMC Lexmark Sony Xerox Canon Hitachi Heidelberg Gateway 筆記型電腦 個人數位助理 (PDA) 桌上型電腦 墨水匣、碳粉匣 紙張 印表機 共用印表機 數位出版 伺服器 資料儲存 業務關鍵伺服器 軟體 解決方案 服務

HP GPS Confidential 11 What makes HP a company so elegant in culture, yet so powerful in market?

HP GPS Confidential 12 HP Way It is … that makes the differences.

HP GPS Confidential 13 Hewlett-Packard – Origins William Hewlett & David Packard 1 Garage 1 Product 1 Customer Revenue = $5,369 Profit = $1,

HP GPS Confidential 14 We are the HP Way Each of us represents the HP Way of doing business. We’ve built our culture on a strong foundation of: — Shared Values — Corporate Objectives — Strategies & Pratices The HP Way defines who we are and how we get things done—

HP GPS Confidential 15 HP Way

HP GPS Confidential 16 HP 風範 (HP Way) 核心價值 Values 公司整體目標 Corporate Objectives 策略與實務 Strategies and Practices

HP GPS Confidential 17 The HP Way: How Bill Hewlett and I Built Our Company - a book by David Packard There is much evidence… to show that an organization offering opportunity for individual initiative performs better than organizations operating with corporate directives and tight controls.

HP GPS Confidential 18 HP’s Open Door

HP GPS Confidential 19 The essence of HP’s open door philosophy is open two-way communication in an environment of trust and mutual respect that creates a solid foundation for collaboration, growth, high performance and success across HP. the open door philosophy fostering open communication

HP GPS Confidential 20 HP’s Open Door Policy

HP GPS Confidential 21 我的 HP Way 少管比多管難，好的主管應該是創造好的環 境，讓員工可以自由而獨立的運作，不需太 多干涉。 員工要對自己負責，瞭解公司整體目標，依 照部門策略與實務，創造最佳結果。 對同事與廠商，要尊重與建立夥伴關係。 Data Sensitivity Guidelines: 嚴守市場競爭的 誠信原則，不希望競爭者如何對待你，就不 能如此對待競爭者；寧願做不到生意，也不 能讓公司與自己蒙羞。

HP GPS Confidential 22 Work Life Balance

HP GPS Confidential 23 Manager Connection

HP GPS Confidential 24 HP’s Manager Connection - 1 On 1’s - Performance feedback and coaching - Management by Objectives (MBO) - Voice of Workforce (VoW) - MBWA (Managers need to make themselves more visible and accessible to their people.

HP GPS Confidential 25 Employee Interaction

HP GPS Confidential 26 Regular employee communications - coffee talks, department meetings, f2f, brainstorming… Recognition and celebration of accomplishment - eAwards, department/center events … Employee Interaction

HP GPS Confidential 27 HP’s Standard of Business Conduct

HP GPS Confidential 28 Standard of Business Conduct HP 的商業道德規範 Building trust: −We gain trust by treating others with integrity, respect, and fairness. Respect: −We treat all people—inside and outside the company—with fairness, dignity, and respect. Uncompromising integrity: −We are open, honest, and ethical in all of our dealings. Passion for customers: −We put our customers first. Responsible citizenship: −We are an economic, intellectual,and social asset in every country and community where we do business.

HP GPS Confidential 29 HP 的 HP’s Social & Environmental Responsibilities

HP GPS Confidential 30 Business Conduct is the key to International Procurement Industry regulations 工業規範 Business ethics 企業道德 Corporate citizenship standards 永續經營 Procurement processes must align with Conflicts of Interests Handling Sensitive Information Gifts & Entertainment

HP GPS Confidential 31 Social & Environmental Responsibility (SER) Programs 環保 員工權益 工業安全

HP GPS Confidential 32 Supply Chain SER Common Industry Code of Conduct Framework Dell IBM HP labor environmenthealth & safety legal compliance ethics management systems supply chain Equal Partners: Sanmina SCI, Solectron, Celestica, Flextronics & Jabil HP also participating with GeSI which includes 15 Mobile Phone & Telecom Companies (Nokia, Motorola, Ericcson, Panasonic, BT, Vodafone), etc working on common questionnaire and web-based tool Eleven Code adopters plus Sony, Seagate & Lucent formed EICC Implementation Group to work on common risk assessment tool and approach to auditing Code released October 18, Intel, Microsoft & Cisco adopted on November 4, 2004

HP GPS Confidential 33 Remembering the past Inventing the future

HP GPS Confidential 34 Putting our differences to work Creativity Innovation Invention Diversity 多 元 Inclusion 包 容

HP GPS Confidential 35 惠普深信創意來自： - 自由的環境 - 員工的不斷交流 旁邊板凳的創意 (Next Bench Creativity)

HP GPS Confidential 36 司徒達賢在「惠普人才學」序中 提到 HP 獨樹一格的公司文化 HP 組織文化強調對員工的尊重 HP 各階層的「分享誠意」與「不留一手」 HP 言行如一的組織文化

HP GPS Confidential 37 劉克振先生 ( 研華創辦人暨董事長 ) ： 誠實、開放與全球化是企業最重要的精神。 束崇萬先生 ( 創見資訊創辦人 ) ： 因為自由，所以勇於開創。 惠普校友創業成功的例子很多 ….

HP GPS Confidential 38 Thank you!