BUS 640 Entire Course BUS 640 All New Assignments  BUS 640 Week 1 DQ 1 Firm Objectives BUS 640 Week 1 DQ 2 Decision Making Under Uncertainty BUS 640.

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Ind – Develop a foundational knowledge of pricing to understand its role in marketing. (Part II) Entrepreneurship I.
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BUS 640 Entire Course BUS 640 All New Assignments  BUS 640 Week 1 DQ 1 Firm Objectives BUS 640 Week 1 DQ 2 Decision Making Under Uncertainty BUS 640 Week 1 Economics of Risk and Uncertainty Applied Problems BUS 640 Week 2 DQ 1 Marginal Rate of Substitution BUS 640 Week 2 DQ 2 Demand Elasticity BUS 640 Week 2 Consumer Demand Analysis and Estimation Applied Problems BUS 640 Week 3 DQ 1 Relevant Costs BUS 640 Week 3 DQ 2 Contribution Analysis  Week 1  Problem 1: A generous university benefactor has agreed to donate a large amount of money for student scholarships. The money can be provided in one lump sum of $12 million in Year 0 (the current year), or in parts, in which $7 million can be provided at the end of Year 1, and another $7 million can be provided at the end of Year 2. BUS 640 ASH Tutorial

BUS 640 Week 1 DQ 1 Firm Objectives BUS 640 Week 1 DQ 2 Decision Making Under Uncertainty  Firm Objectives. Why do some business firms pursue a triple- bottom-line outcome while others focus only on profit maximization? Please, use a real company example to illustrate your points  Decision Making Under Uncertainty. To save on gasoline expenses, Edith and Mathew agreed to carpool together for traveling to and from work. Edith preferred to travel on I-20 highway as it was usually the fastest, taking 25 minutes in the absence of traffic delays. Mathew pointed out that traffic jams on the highway can lead to long delays making the trip 45 minutes. He preferred to travel along Shea Boulevard, which was longer (35 minutes), but rarely had traffic jams. Edith agreed that in case of traffic jams, Shea Boulevard was a reasonable alternative. Neither of them knows the state of the highway ahead of time. BUS 640 ASH Tutorial

BUS 640 Week 1 Economics of Risk and Uncertainty Applied Problems BUS 640 Week 2 Consumer Demand Analysis and Estimation Applied Problems  We have a New Latest Set of Week 1 Assignment Applied Problems, which could be found on this link  BUS-640-Week-1-Economics-of-Risk- and-Uncertainty-Applied-Problems-(New) BUS-640-Week-1-Economics-of-Risk- and-Uncertainty-Applied-Problems-(New)  Economics of Risk and Uncertainty Applied Problems. Please, complete the following 3 applied problems in a Word or Excel document. Show all your calculations and explain your results. Submit your assignment in the drop box by using the Assignment Submission button.  We have a New Latest Set of Week 2 Assignment Applied Problems, which could be found on this link  BUS-640-Week-2- Consumer-Demand-Analysis- and-Estimation-Applied- Problems-(New) BUS-640-Week-2- Consumer-Demand-Analysis- and-Estimation-Applied- Problems-(New)  Consumer Demand Analysis and Estimation Applied Problems. Please, complete the following 3 applied problems in a Word or Excel document. Show all your calculations and explain your results. Submit your assignment in the drop box by using the Assignment Submission button. BUS 640 ASH Tutorial

BUS 640 Week 2 DQ 1 Marginal Rate of Substitution BUS 640 Week 2 DQ 2 Demand Elasticity  Marginal Rate of Substitution. What is the marginal rate of substitution (MRS) and why does it diminish as the consumer substitutes one product for another? Use examples to illustrate  Demand Elasticity. Please, read the article Hainer, R. (2010), provided in the required readings section for this week. The tobacco industry is a prime example to consider when talking about price elasticity of demand. While nicotine use can be addictive for many users, it is not addictive for the so-called "social smokers".  What can we say about the price elasticity of demand for nicotine products (such as cigarettes, pipes, tobacco) in the group of nicotine addicted users, versus the group of "social smokers"? Can we say whose demand is likely to be more elastic? Why? BUS 640 ASH Tutorial

BUS 640 Week 3 DQ 1 Relevant Costs BUS 640 Week 3 DQ 2 Contribution Analysis  Relevant Costs. Two partners own together a small landscaping business in North Carolina, called Summer Lawn Care. They have been specializing in summer grass seeding, installation, and maintenance. Recently, the partners acquired special technology and know-how for winter grass installations and maintenance. They also added a tree cutting service as recent storms in the area had caused demand for this service to soar. One of the partners insists that the name of the business should change to Lawn and Tree Care, so that it better reflects the range of services and, thus, generates more customer interest, and thus contracts. The second partner wants to keep the old name and argues, “We have already paid for business cards, vehicle paint, signage, and ads in Yellow Pages”. Evaluate the arguments of the two partners. Explain and illustrate their points by identifying the relevant and irrelevant costs for this decision.  Contribution Analysis. Explain what is meant by “contribution analysis”. Carefully define the term and provide examples to illustrate it. BUS 640 ASH Tutorial

BUS 640 Week 3 Production Cost Analysis and Estimation Applied Problems BUS 640 Week 4 DQ 1 Strategic Behavior Oligopolies  We have a New Latest Set of Week 3 Assignment Applied Problems, which could be found on this link  BUS-640-Week-3-Production-Cost- Analysis-and-Estimation-Applied- Problems-(New) BUS-640-Week-3-Production-Cost- Analysis-and-Estimation-Applied- Problems-(New)  Production Cost Analysis and Estimation Applied Problems. Please, complete the following 3 applied problems in a Word or Excel document. Show all your calculations and explain your results. Submit your assignment in the drop box by using the Assignment Submission button.  Strategic Behavior Oligopolies. An interesting example of strategic behavior comes from a 1997 article about Microsoft’s investment in Apple (New Straits Times, 1997). The article is included in the Required Readings list. Facing tough anti-trust scrutiny from government agencies, Microsoft provided financial support to Apple in order to ensure Apple’s survival and, therefore, to ensure that competitiveness in the industry remains. Moreover, the partnership with Apple provided an additional market for Microsoft’s products – the MS Office and the IE products were to be bundled with the MAC OS as one of the conditions for this financing. Discuss this case in the context of market structure and strategic behavior. What market structure do these firms operate in? Why did Microsoft need to preserve competitiveness in the industry? What was Microsoft afraid of in the event that Apple did not survive? BUS 640 ASH Tutorial

BUS 640 Week 4 DQ 2 Local Market Power BUS 640 Week 4 Journal Economics in News  Local Market Power. Bulls Eye department store specializes in the sales of discounted clothing, shoes, household items, etc. similar to the offerings at a regular Walmart or Target. Bulls Eye is the only department store in Show Low and the nearest other discount retailer is Target, located 49 miles away in Eagar. Bulls Eye, therefore, has some market power in its local area. Despite having some market power, Bulls Eye is currently suffering losses. An analyst at Bulls Eye is recommending to the manager to raise prices, so that profitability can be improved. The manager is unsure of this strategy as recent data points to increasing numbers of individuals shopping more and more. What are the pros and cons of raising the prices at Bulls Eye and would that strategy be profitable?  BUS 640 Week 4 Journal Economics in News BUS 640 ASH Tutorial

BUS 640 Week 4 Market Structures and Pricing Decisions Applied Problems BUS 640 Week 5 DQ 1 Good Will in Price Bidding  We have a New Latest Set of Week 4 Assignment Applied Problems, which could be found on this link  BUS-640-Week-4-Market-Structures- and-Pricing-Decisions-Applied- Problems-(New) BUS-640-Week-4-Market-Structures- and-Pricing-Decisions-Applied- Problems-(New)  Market Structures and Pricing Decisions Applied Problems. A small business which produces plastic vacuum-suction covers for round household dishes has a monopoly that is protected by a utility patent. The market demand curve for this product is estimated to be: – 25P where Q is the number of plate covers per year and P is in dollars. Cost estimation processes have determined that the firm’s cost function is represented by Q *Q2.  Good Will in Price Bidding. Sometimes, a bidder on a work contract may bid lower than what would maximize his/her profit from the contract and the reason for that is to create goodwill (to increase expected future business from the buyer). How would you value the goodwill that is obtained in this way? BUS 640 ASH Tutorial

BUS 640 Week 5 DQ 2 New Product Introduction BUS 640 Week 5 Price Quotes and Pricing Decisions Applied Problems  New Product Introduction. Bayer Schering Pharma AG, Germany owns the Alka- Seltzer, which was launched in 1931 and was meant for relief of minor aches, pains, inflammation, fever, headache, heartburn, sour stomach, indigestion, and hangovers. The Alka-Seltzer Plus was a spin-off of the original medicine, meant to relieve colds and flu.  The company has recently introduced a new and improved Alka-Seltzer Plus, as described in the TV ad: “The Cold Truth”, (please, watch the ad listed in the Required Readings)  Price Quotes and Pricing Decisions Applied Problems. Please, complete the following 3 applied problems in a Word or Excel document. Show all your calculations and explain your results. Submit your assignment in the drop box by using the Assignment Submission button.  Maxim Motronics A.G. have been marketing a new product in Europe that has achieved notable market success and it now plans to introduce this product into the United States market. BUS 640 ASH Tutorial

BUS 640 Week 6 DQ 1 Game Theory and Strategic Behavior BUS 640 Week 6 DQ 2 Sustainable Competitive Advantage  Game Theory and Strategic Behavior. Suppose that GE is trying to prevent Maytag from entering the market for high efficiency clothes dryers. Even though high efficiency dryers are more costly to produce, they are also more profitable as they command sufficiently higher prices from consumers. The following payoffs table shows the annual profits for GE and Maytag for the advertising spending and entry decisions that they are facing.  Sustainable Competitive Advantage. Describe the circumstances under which a firm chooses a low-cost strategy to attain sustainable competitive advantage. What about the situations when a differentiation strategy is chosen? Provide specific real world examples. BUS 640 ASH Tutorial

BUS 640 Week 6 Final Paper (Wal-mart) BUS 640 Week 6 Final Paper Managerial Decision Making  We have another set of Final Paper based on Apple company, it could be found on this link  Week-6-Final-Paper-Managerial- Decision-Making Week-6-Final-Paper-Managerial- Decision-Making  BUS640 Week 6 Paper(Wal-Mart)  Managerial Decision Making Research and Analysis Research a specific company of your choice and identify some of the managerial decisions that were made over time and in response to changes in its market or competitive environment. Use Ashford University Online library and web- based resources for your research. At least 3 external resources must be used. Address all of the following areas:  Focus of the Final Paper  Research a specific company of your choice and identify some of the managerial decisions that were made over time and in response to changes in its market or competitive environment. Use the Ashford University Online Library and web-based sources for your research. At least three external scholarly sources must be used. Address all of the following areas:  Describe the company and provide a brief history of its operations. Find or use graphs to illustrate its financial performance over the years. BUS 640 ASH Tutorial