Active Girls The teenage challenge SI Sports Coordinators 2015

This presentation What does the research tell us? What’s the reality for girls? How do we meet their needs in our schools?

What Do We Know?

Time Spent in Organised Sport

Time Spent “Mucking Around”

Number of Activities GIRLS YEARS % 21 or more activities 19.2% activities 26.7% activities 40.6% 1-10 activities 1.4% No activities Average 12.6 activities GIRLS YEARS % 21 or more activities 26.1% activities 27.9% activities 21.0% 1-10 activities 0.4% No activities Average 16.0 activities

Sport and Rec “this year” Girls years % Running, jogging, cross-country 78.1  Swimming 76.0  Walking for fitness* 73.8  Athletics, track and field 58.8  Cycling, biking (not mountain biking) 52.8  Netball 51.2  Dance (eg. ballet, b-boy, b-girl) 50.5  Basketball 47.4  Football, soccer, futsal 46.9  Badminton 45.7  Games 68.0 

Sport and Rec “regularly” Girls years % Walking for fitness 35.2  Running, jogging, cross-country 28 Netball 24.4  Dance (eg. ballet, b-boy, b-girl) 21.5  Swimming 11.8  Football, soccer, futsal 10.9  Volleyball, Kiwi Volley 10.8  Basketball 9.2  Badminton 8.5 Cycling, biking (not mountain biking) 8.4  Games 14.9 

Want to Try/Do More Preferred rankActual Rank 16 Netball 22 Swimming 312 Volleyball 410 Badminton 51 Running, jogging, cross-country 67 Dance 79 Football, soccer, futsal 88 Basketball 916 Tennis 1015 Touch

Want to Try/Do More Preferred rankActual Rank 51 Running, jogging, cross-country 22 Swimming 3 Walking (for fitness) 324 Athletics, track and field 225 Cycling, biking (not mountain biking) 16 Netball 67 Dance 88 Basketball 79 Football, soccer, futsal 410 Badminton

Like playing sport Key points Girls like sport less and less throughout secondary school When you compare overall: More Pacific girls like sport “a lot” Fewer Asian girls like sport “a lot”

Like playing sport

Time in Organised Sport

Other observations (Burrowes 2011) Primary school sport about fun no emphasis on ability boys and girls together can play all sports Secondary school sport Ability is important. Competition is integral, trials are trials. Choices have to be made about which sport to play. Compulsory PE often a negative Views of “what is sport” change ( eg the non-participant)

Young People’s Insights Southland Girls’ High Hinewai Collins Laura Moffatt LucyTimpany

Motivators and Barriers

We know why they play… because it’s fun opportunity to socialise, to be with and make friends opportunity to excel thrill of winning and being recognised health benefits balance for academic activities development of social/team skills opportunity to give back to the school opportunity to interact with family and community.

…and we know why they don’t.. At school I'm not interested53% I'm not good enough at sports33% It takes too much time33% I have other responsibilities27% My sports aren't available25% None of my friends are in sports24% I would feel shy, nervous or embarrassed24% Can't get there18% It costs too much17%

…and we know why they don’t.. Young Women’s Engagement in Sport 2011 Lack of choice Overly competitive environments Lack of confidence Body Image Boys Sport is under-valued Influence of friends and family Lack of time Key survey findings Social connections and being with friends most important reason for participating School approach to sport (value, organisation, resourcing) important Family views, not ethnicity, are important

We know what will work.. Like SportDon’t like sport Girls years 1 Winter and summer seasons don’t overlap 57.1 Were better at sports Could try different sports before decide what to play 56.0 Could play friendly games where it doesn’t matter who wins Could play friendly games where it doesn’t matter who wins 49.4 Could try different sports before decide what to play Were more sports teams at your school that you could join 49.0 Could play sports without joining a team or club Were better at sports 43.1 Could play without doing trainng or competitions Got more playing time and less time on the sideline/bench 42.0 Winter and summer seasons don’t overlap Could play sports without joining a team or club 36.9 Were more sports teams at your school that you could join Could play without doing trainng or competitions 25.2 Got more playing time and less time on the sideline/bench 23.6

Key influencers on choices (10-14 yrs)

So, girls…. like sport less as they progress through secondary ages spend less time in formal organised sport spend less time participating casually are involved in fewer sports activities are participating mainly in school after primary ages are influenced by the parents and friends

Workshops Susie Paton Robin Brown Jan Gallop Sharona Gordon Karen Palmer Dave Beadle Chris McIvor Anna Crosswell Jayne Crawford Jamie Macgregor Michael MacKenzie Sandy McHaffie Suzanne Dynes Hilary Jones Ben Bamford Katie Hall Jayne Beer Noeline Burden James Dean Nathan Muir Kathryn Pinckney Dani Cottle

Workshop Do these research findings reflect your school/young people? What else do you know about the needs and wants of girls?

Solution approaches

Sway Factors

So What Does This Mean For Us? Competition formats social, friends, networking opportunities Trials vs self selected teams Multi-sports/variety Girls-only options Round robin vs knockout Skill-based opportunities Timing

So What Does This Mean For Us? Role models Inspirational women Coaches and instructors Media Clothing and changing facilities Family values/School values

Workshops What are the characteristics of opportunities we might develop for New Year 9 girls Year 13 active girls Year 13 inactive girls

So what does this mean for us? Understand/talk to young people - they are not all the same! Customise your offering Time and commitment Competition format/selection Variety and choice Fun and social opportunities Competence and confidence Location and cost Identify the opportunities and focus effort Engage parents and peers

Roger Wood Ph

Solution Examples yrs, disadvantaged communities innovative programme of sports, dance, and activity sessions in a local community setting Female sporting role models Volunteering programme – developing clubs, physical activity programmes

Solution Examples Connect2Sport

Solution Examples Basketball – The Big Ideas Marketing Target touch points – Friday night social, boys, posters Marketing to families – values, healthy, inclusive, fun, social Marketing to target markets – tertiary, womens’ groups Leagues Remove mixed grades Fun leagues as well as competitive Change gradings – no lopsided scores

Solution Examples Basketball – The Big Ideas Other Sports Increase flexibility to do other codes Avoid timing and scheduling clashes with other codes Pathways Clear pathway, well promoted, including critical post-school stage Communicate and promote opportunities for females in basketball Coaches More female coaches Change coaching style to be focussed on fun and social

Solution Examples Basketball – The Big Ideas Role Models Heroes and local role models eg teenagers back into primary schools School Community Engagement Use of basketball for NCEA credit requirements Better engagement with schools and communities

This Girl Can