1. Marketing incentives for participation is a great way for credit unions to earn non-interest income Effective tool to promote the added-value of membership.

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Presentation transcript:

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Marketing incentives for participation is a great way for credit unions to earn non-interest income Effective tool to promote the added-value of membership FREE marketing materials for statement mailings, newsletters, Website and lobby distribution Unique offers available from Sprint for members Sprint handles all member service needs Opportunities to work with local Sprint stores to support community businesses

Member Discounts 10%* off select regularly priced Sprint monthly service Waived activation fee on new accounts (up to $36 savings) Waived upgrade fees (up to $36 savings) Business Discounts 15%* off select regularly priced Sprint monthly service Waived activation fee on new accounts (up to $36 savings) Waived upgrade fees ( up to $36 savings) * Application of discount requires 2-year contract extension on existing plans. Verification of membership is required at time of activation/upgrade. Discount not available on secondary lines for Family and Business Share plans.

Contract Year = October 1 of each year through September 30 of the following year Promote Sprint service on an exclusive basis Place an approved Sprint insert in one (1) quarterly mailing per year Continuously display any of the following approved lobby materials in all branch locations: take-ones, posters, banners, monitor video Publish approved Sprint articles/ads in two (2) quarterly newsletters per Contract Year Continuously display approved web banner ad and link on Credit Union website All Marketing materials are provided FREE of charge! Get started now and join the more than 1,900 credit unions already participating in the Sprint Credit Union Member Discount Program. With more than 1.2 million subscribers, members have saved more than $370 million!

Banners Take-Ones Web Banners

Marketing Incentive The Incentive Pool is created from revenues earned during the Contract Year. Credit unions are paid the percentage of the incentive pool that is equal to their percentage of the total audience of members being marketed to nationally. Sample: Credit Union Incentive Pool = $2,000,000 Total members being marketed to (from Promotion Agreements/NCUA reports) = 5,000,000 ABC CU members in pool = 50,000 50,000/5,000,000 = 1% $2,000,000 X 1% = $20,000 ABC CU Marketing Incentive = $20,000 Marketing Schedule NEW participating credit unions in their 1st Contract Year will receive incentives based on first insert mailing. First Quarterly Insert Distribution = % of incentive: October ’14 = 100% January ’15 = 75% April ’15 = 50% July ’15 = 25% In following Contract Years, assuming all requirements are fulfilled, participating credit unions will receive 100% regardless of what month they do their quarterly statement mailing. Program year is October 1 st – September 31 st. Marketing Incentives are paid out in December.

7 To ensure the continued integrity of this program, members must periodically provide documentation to verify credit union membership = eligibility of the program discount. New customers are required to verify credit union membership within 30 days of activation. Current customers are required to provide proof of discount eligibility when upgrading their device if it has been 20+ months since their last validation. Proof of membership options include any of the below with the member’s name: Credit union check Unexpired credit union credit/debit card Current credit union statement issued within the last 90 days Credit union membership card

Verification is easy and only takes a few minutes to complete. There are four ways to verify credit union membership: 1. Download the Free Invest in America app for Android and/or iPhone iPhone users can find it at the Apple App Store. Android users can find the app in the Android Market. Members just need to search for “Invest in America.” Members will be prompted to black out all confidential information within the app right on their phone. 2. Fill out and fax the Sprint Verification Form and supporting documents to the Sprint Corporate Accounts: or toll free: Visit and select “fax or upload your verification.” You will be forwarded to where you can complete and upload the form and attach your proof right to the site. 8

9 4. Pay your Sprint monthly bill through Sprint’s AutoPay option from a credit union checking account or credit union debit/credit card. Members sign up for Sprint’s AutoPay online using their credit union account (checking, credit card or debit card). Sprint pulls the R&T and credit/debit card BIN numbers monthly and verifies credit union membership for all accounts being paid through Sprint’s AutoPay from a credit union account via the above methods. These members are validated monthly each time the report is pulled and members verified through this process have no need to go through any other verification process. For options 2 and 3: Members need to black out all confidential information on their documentation prior to faxing/uploading. Once Sprint validates information, usually within 5 business days, members will receive a confirmation . If Sprint has questions, they will contact the member at the wireless number provided. It will take 1 to 2 billing cycles for to see the discount on an invoice. Sprint is unable to issue retroactive credits.

Members indicate that they are a credit union member and present Corporate ID: NACUC_ZZM Verification of credit union membership is required Visit: Any retail outlet where Sprint products are sold Call: 877.SAVE.4.CU ( ) Click: Lisa Treat Director, Sprint Partnership Call: ext. 523