1. Identify the author – who is speaking to you? 2. What are they saying? How are they presenting the information to you? 3. Analyze those details to determine the purpose of their writing.

1. P for persuade 2. I for inform 3. E for entertain

Persuade – to convince someone to do something you want them to do, or to get them to believe in something. Examples: – advertisements, newspaper editorials, junk mail, posters

The Slap Chop - only $19.99!!! The author of this video is attempting to persuade you to buy something. Use the 3 steps to identifying the author’s purpose as you watch. Extra - identify 3 tools that the author uses that attempt to sway your opinion.

I (inform) Inform means to give someone information about something. Examples news reports, research papers, encyclopedias, school news letters, instructions, pamphlets from health clinics, maps, timelines, schedules, charts, graphs

The giant panda is a bearlike animal that has thick white fur with black markings on its ears, limbs, shoulders, and around its eyes. The giant panda feeds on bamboo forests at high altitudes in western China. It also eats bulbs, roots, eggs, and some small mammals. The cubs are born in late winter. The giant panda is an endangered species and is protected by the Chinese government.

Entertain means to amuse someone. Examples fictional stories, comics, poems, jokes, riddles

On the back of your notes, number from 1 to 9. For each of the next 9 slides, determine the author’s purpose for the type of writing. P for persuade I for inform E for entertain

1. a poster about a community walk-a-thon for charity

2. appointment card from the dentist

3. an advertisement for Coca-Cola

4. a book report

5. knock, knock jokes

6. diary

7. Flowers for Algernon

8. encyclopedia

9. letters

Author’s Purpose Online Activities BBC Skillswise BBC Skills Test Skills for Life Skills for Life Quiz Online Quiz