AGREENERFESTIVAL.COM EVENT SCOTLAND 24 TH APRIL 2009

What we are

What we do We are committed to helping music and arts festivals around the world adopt environmentally friendly practices Agreenerfestival is a ‘not for profit’ company and the website was set up to provide easy to find information and practical advice – and to facilitate the exchange of good ideas

Who we are Co-founders - Ben Challis, Claire O’Neill, Luke Westbury We all work in the entertainment industry. We also have a team of volunteer environmental assessors who undertake green audits at music festivals as part of our Awards scheme.

What are we doing The Greener Festival Awards scheme Green Insurance Scheme Ongoing research Database DVD Conferences & training The Website

The Greener Festival AWARD 56 point checklist Independent audit First awarded to 14 festivals in 2007 including Latitude, Glastonbury and Sunrise. 32 Awards made in 2008, 24 in the UK. UK Festival Awards overall winner announced (2007 Big Session, 2008 Waveform)

The Greener Festival Award Event Management Office & admin Travel & transport Energy use Greenhouse gases Green initiatives Waste & recycling Water management The environment Noise

Green Insurance Scheme A new insurance scheme with Robertson Taylor Insurance Brokers 10% discount on public liability and employers liability insurance for ‘green’ events Must sign up to at least 5 of the 16 initiatives we have approved

New Audience Research This 2008 research builds on our 2006 audience research of 649 festival goers 1407 people surveyed across Europe (500 UK, 600 Finland, 300 Germany/Holland)

Research Over 80% consider noise, traffic and waste are a negative impact from music festivals 56% think CO2 emissions are an issue (up 26% in two years) 48% would pay more for greener events 36% consider green issues when buying a ticket

Why go green? Its what your audience wants Its what your competitors are already doing It protects OUR planet Its what will be legislated for - from a European perspective this is already happening

Strategy It will be come increasingly important for all business and organisations - small, medium, big, private and public sector - to have environmental policies in place as customer and user expectations change and new legislation is put in place to reduce greenhouse gas emissions, waste, landfill etc. It is important to structure change NOW.

What can event organisers do? Think about transport – have a transport plan – promote public transport and lift shares where possible Recycle, reuse and reduce - don’t waste! Ask caterers to use utensils and packaging which can be recycled Put deposits on glasses so these are re-used

What can event organisers do? Promote sustainable business practices Even in the office – use manage your use of power, use recycled paper etc Think about carbon offsetting BUT think about this carefully

Priorities Waste management Travel and transport Environmental impact Greenhouse Gas emissions Noise Water ENVIRONMENTAL GOOD PRACTICE

GLASTONBURY Onsite composting Compostible tent pegs On-site Recycling Pollution aware Promoting public transport, 47,500 come by public transport: 16,000 train, 7500 National Express, 25,000 coach Bio-tractors running on bio- diesel from recycled vegetable oil Love the Farm – leave No Trace

Bonnaroo (USA) – Using over 25,000 gallons of local sourced bio-diesel fuel to replace diesel for non- music stage generators (67% total) – Uses VOC-free paint – Horses replace vehicles on site – manure donated to local farmers – Partnering with WastAway to recycle over 250 tons of garbage – 60% of waste recycled or composted and diverted from landfill – Using biodegradable wraps, plates, cups and cutlery manufactured from a renewable resource (for concessions and vending) – Festival wide recycling and on-site composting program. – Buys carbon offset credits to offset all emissions with the Bonneville Environmental Foundation– carbon neutral – Using Solar power to power a stage and it’s sound system – Printing festival merchandise on Organic cotton and hemp products – Using post-consumer recycled toilet paper for port-a-lets. – Using post-consumer recycled paper for all administrative needs. – Weekly blasts with ‘greening tips’ and Planet Roo village onsite promoting environmental message – WINNER of an OUTSTANDING GREENER FESTIVAL AWARD

Big Session and Leicester City Blues Festivals The Big Session Festival won the ‘greenest festival’ public vote at the 2007 UK Festival Awards and was also the winner of the 2007 Greener Festival Award. Joined by the City Blues Festival, the organisers of the Big Session are proud of their environmentally friendly practices. To reduce CO2 emissions at De Montfort Hall, no generators are used and all power is taken from the councils eco-tariff supply – this, coupled with a city centre based location and a good transport policy substantially reduces the event's carbon footprint. Complete Wasters handle the festivals’ recycling and look out for plastic bottles, cardboard, paper and glass, collecting compostible food waste and pint glasses. Composing reduces what would have gone to landfill by 20% and recycling some 50%. To add to this, in 2008 the Big Session Festival undertook a comprehensive environmental audit and also promoted a lightbulb give away -donating energy saving lightbulbs to customers who pledge to use them

Julies Bicycle The cross music industry initiative on climate change First Step research detailed the UK music industry’s carbon footprint based on credible research from Oxford University CD Packaging agreeement GREEN MUSIC GUIDE produced with the Mayor of London’s office

The supply chain is important There will be new demands from artists as they begin to ensure their tours and shows are greener There will be new demands from the audience who will look for green practices This will filter (quite quickly) into the supply chain as managers, agents and promoters look to suppliers to provide environmentally efficient services and solutions

Strategic management Consideration of environmental issues, sustainability and corporate social responsibility should be part of It should be part of any strategic management planning It is responsible It is what your customers want It might save you money BS8901