From you personal experience, describe a way that a company has given back to the community it is associated with.

Objective - Students understand the difference between ethical and unethical decisions in business as well as socially.

 Corporate scandals and unethical behavior have a negative effect on consumer confidence and the image of the company.  Enron  Buick  Accounting scandals  Bernard Madoff © South-Western Educational Publishing

 The role of business in society is to be a: 1. Provider of a goods and services 2. Participant in the society at large  Abiding by laws  Some laws encourage fair business practices, others protect consumers, workers, investors and the enviroment. © South-Western Educational Publishing

 Basically, If the owners feel like it, the company can become socially responsible.  What are the 4 main areas of social responsibility that business owners can participate in to become a civic-minded business? © South-Western Educational Publishing

Social Responsibility Marketplace EnvironmentCommunity Workplace © South-Western Educational Publishing

 Differentiation  Think of two business practices that demonstrate social responsibility and ethics.  Car manufacturers raising MPG  Offering employees paid sick days  Donating to a little league team  Applying for the (BBB) © South-Western Educational Publishing

 Think – What/who is the goal aimed at.  Car manufacturers raising MPG ▪ Environment  Offering employees paid sick days ▪ Employee  Donating to a little league team ▪ Community  Applying for the (BBB) ▪ Consumer © South-Western Educational Publishing

 Everyday Companies Who Give Back To The Environment  BY Jessica Taylor-Cassan   Recently, more and more companies have been becoming green. They have been volunteering time and donating money to green causes, using green technology, and encouraging their employees to think green. I believe it’s very important for big corporations to get involved in helping the environment so I’ve compiled a list of five companies who care about environmental issues and some of the things they are doing to help. In no particular order here they are.environment  1. TD bank financial group. TD bank has contributed over $42 million to more than environmental projects over the past 15 years. They contribute to projects and organizations that are dedicated to helping the environment all across the country. Not only do they donate money, but they donate time as well, initiating their own environmental projects, helping employees become involved, and helping to educate the public about environmental issues and how they can help. This must be why TD is the number one bank in Canada.environmental  2. S.C. Johnson has been finding sustainable sources for their products since 1935, long before sustainability was a mainstream issue. The main thing that has set this company apart from others is their green list process. The green list process is an evaluation system of the impact of raw materials on the environment and on human health. They have eliminated 1.8 million pounds of volatile organic compounds from Windex and made their saran wrap PVDC free. They are cutting their reliance on coal powered plants by building plants that rely on natural gas and methane gas pumped from nearby landfills.  3. Honda has been leading the in race of automakers trying to tackle the issues of fuel economy and emissions. As a company they have been performing dedicated research into alternative fuel sources and green technology. Their aim is to be the cleanest and most environmentally friendly vehicle manufacturer and so far they are making excellent progress. From they reduced emissions from manufacturing as well as from their vehicles by 5% and have promised to drop another 5% by 2010.environmentally friendly Social Responsibility Environment

Social Responsibility Environment © South-Western Educational Publishing  4Xk 4Xk  Mr. Bienenfeld  Senior Manager  Energy and Environment Strategy

 htm htm  How they are making it right?  How are they being socially responsible? © South-Western Educational Publishing Social Responsibility Environment

 A socially responsible company offers a nice work environment for employees.  How can they do this?  SAS Company ▪ Number one on the Fortune Top 100 Places to Work ▪ Google 2007 ▪ f_sas.fortune/ f_sas.fortune/ © South-Western Educational Publishing Social Responsibility Workplace

 Profit sharing  Paid vacations and holidays  Employee services  Child care  Sick pay  Leaves of absence  Insurance  Bonuses and stock options  Pension and savings plans  Travel expenses  Family and Medical Leave Act © South-Western Educational Publishing Social Responsibility Workplace

 Altered workweeks  Flextime  Compressed workweek  Job rotation  Job sharing  Permanent part-time  Telecommuting © South-Western Educational Publishing Social Responsibility Workplace

 A plan or course of action intended to influence and determine decisions, actions, and other matters.  What type of policy may allow a business to retain valued employees? © South-Western Educational Publishing Social Responsibility Workplace

1. What are the four areas of social responsibility? 2. The two roles of business in society are? 3. What does a socially responsible company provide for employees? © South-Western Educational Publishing

 Businesses that are concerned about consumers perception of the company and issues surrounding. 1. Think of it this way, independent company identifies a problem.  Example Problem  Gov’t/obesity 2. Socially Responsible company joins the fight to respond to consumer concerns. © South-Western Educational Publishing Social Responsibility Marketplace

 These are the groups socially responsible companies join with.  FCC ▪ Standards for Broadcasting  FDA ▪ Over-the-counter pain relievers campaign ▪ FDA creates it and companies join fight  Ad Council – non-profit organization ▪ Helps produce public service ad campaigns for gov’t and qualifying groups © South-Western Educational Publishing Social Responsibility Marketplace

 United States companies provide community support in many ways. Multi-nationals consider how they affect the global community.  Many local businesses support community efforts. © South-Western Educational Publishing Social Responsibility Community

 Coalition of international companies  There mission includes: ▪ Change toward sustainable development ▪ Promote role of eco-efficiency ▪ Innovation © South-Western Educational Publishing Social Responsibility Community

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 What are some benefits of these socially responsible business practices?  Analyze each category © South-Western Educational Publishing

 hope/about.jspx hope/about.jspx  How does Tide show they are socially responsible and civic-minded?  Does Tide’s “Loads of Hope” campaign address all areas of socially responsible business practices? © South-Western Educational Publishing