F1. Designed to give you knowledge and application of: Section B: Key environmental influences & constraints on business & accounting B1. Political.

Slides:



Advertisements
Similar presentations
The Well-being of Nations Chapter 1 Emerging Social and Economic Concerns.
Advertisements

1 Making the Transition from School to Career. 1 Making the Transition from School to Career.
Chapter 3 – Understanding Internal & External Environments
Gaining a Competitive Advantage
THE MARKETING ENVIRONMENT
The Hospitality Industry and You Chapter One. What is Hospitality? “The reception and entertainment of guests, visitors, or strangers with liberality.
Chapter 3 Organizational Environments and Culture
Business activity. 1.4 Business activity What is ‘business activity’?  The activities or operations carried out by a business, eg making goods,
marketing environment
MANAGEMENT RICHARD L. DAFT.
Copyright © 2002 by Harcourt, Inc. All rights reserved. Topic 6 : Business Analysis Models Lecturer: Zhu Wenzhong.
Participating in the Dynamic Business Environment
principles of MARKETING
©2006 Pearson Education, Inc. Marketing for Hospitality and Tourism, 4th edition Upper Saddle River, NJ Kotler, Bowen, and Makens Chapter Objectives.
BTEC Level 3 Business Unit 1 Assignment 2 – P6, M3, D2.
1 COMP5331: Web Pub and Web Ad 8. External Analysis Dickson K.W. Chiu PhD, SMIEEE.
Chapter 2 The Marketing Environment
By: The Bald and Beautiful Mr.Welcher. Proofread carefully to see if you any words out.
Developed by Cool Pictures & MultiMedia PresentationsCopyright © 2004 by South-Western, a division of Thomson Learning. All rights reserved. The Environment.
Understanding Management First Canadian Edition Slides prepared by
Human Resource Management Gaining a Competitive Advantage
Organizational Environments and Cultures
OHT 2.1 © Pearson Education Limited 2003 Brassington and Pettitt: Principles of Marketing, 3rd Edition The European marketing environment.
Environmental Analysis
Chapter 3 Organizational Environments and Cultures Dr. Ellen A. Drost
Chapter 2 THE UNIVERSAL NEED FOR HOUSING Chapter 2- Homes & Interiors.
Copyright © Pearson Education, Inc.Slide 1 Chapter 4, Section 2 Essential Question Chapter 4: DEMAND.
PowerPoint to accompany
MARKETING.
The Management Process Today
TRANSFORMING CAPABILITY SUPPORT MATERIALS LEADING VISION CREATION PESTLE Introduction PESTLE is an analytical framework which can be used to evaluate the.
Managing Change Change in business is concerned with altering the way people do their work. It involves changing structures and introducing new technology.
External influences. External influences on business Businesses are influenced by a range of factors over which they have little control – these are called.
Marketing: An Introduction Armstrong, Kotler
Customer Value, Satisfaction, Customer Relationships and Customer Experiences. Chapter 1.
The Marketing Plan. SWOT Analysis Good marketing relies on good plans Planning efforts begin with a critical look at itself and its business environment.
Management Practices Lecture-6 1. Recap The Organizational Environment – External Environment Importance of External Assessment How to conduct external.
International Business Environment
Chapter Three The Marketing Environment. 3-2 Marketing Environment  Consists of actors and forces outside the organization that affect management’s ability.
Demand Chapter 4 Section 2. Key Terms ceteris paribus: a Latin phrase that means “all things held under constraint” normal good: a good that consumers.
Strategic Planning Workshop 2 Environmental Scan Stakeholder Engagement SWOT Analysis.
MARKETING ENVIRONMENT. THE MARKETING ENVIRONMENT The Marketing Environment can be defined all the Internal and External Factors and Forces that affect.
Copyright  2004 McGraw-Hill Australia Pty Ltd PPTs t/a Marketing: A Practical Approach 5/e by Peter Rix Slides prepared by: Joe Rosagrata 2–1 Chapter.
Marketing Process. 1:Marketing planning Marketing planning is a process by which marketing objectives are identified and decided upon. Marketing objectives.
Learning Outcomes Define the broad categories of factors that affect the marketing environment Explain the distinction between the microenvironment and.
Marketing Environment
Chapter 2 The marketing environment Learning objectives 1.Discuss the external environment of marketing and explain how it affects an organisation 2.Describe.
Definition : An analysis and evaluation process that businesses use to understand their current environment.
Copyright © 2005 by South-Western, a division of Thomson Learning All rights reserved 1 Chapter 4 Assessing the Environment.
Unit 1: Evaluate how a business organisation has responded to changes in the business environment.
Business Analysis Models
The Current Business Environment. Why I love business – It’s always changing – You have to stay current – $$$$$$$$ – DARWIN! (Survival of the fittest)
Module-2 Marketing Environment (Micro & Macro). Macro Environment: It consists of demographics and economic conditions, sociocultural factors, political.
Level 2 Business Studies
Lesson Recap - The current economic climate strongly influences political decisions made by the government. Recap activity : The economic cycle. Name the.
Assignment 1 – Leaflet (part 1)
Aims, objectives and mission statements OCR Diploma.
ACCA F1 – Accountant in Business Lecture 4&5 Dr. Randolph Metz-Johnson
Topic Two: The Marketing Environment 1. 2 Learning Outcomes Understand why the external environment profoundly influences marketing. Explain the main.
F Designed to give you knowledge and application of: Section B: Key environmental influences & constraints on business & accounting B1. Political.
1 Meeting the Challenges of Today’s Dynamic Business Environment Chapter 1.
EXTERNAL INFLUENCES These are factors that the business can not control (External constraints) PESTEL Analysis is a part of the external analysis that.
SLEPT Analysis Use in conjunction with the Intellectual Property Office Summary Study THE TIMES 100.
Understanding the Context of Management
External influences.
Input - Output Model ENVIRONMENT INPUTS OUTPUTS TRANSFORMATION PROCESS
Situation Analysis in Tourism
External Influences on Business
MACRO ENVIRONMENT.
Presentation transcript:

F1

Designed to give you knowledge and application of: Section B: Key environmental influences & constraints on business & accounting B1. Political & legal factors B2. Macro-economic factors B3. Social & demographic factors B4. Technological factors B5. Competitive factors

Learning Outcomes B3 and B4 : Social & demographic factors and Technological factors  Effects of social & demographic trends  Impact of social changes on organisation  Government measures in response to demographic changes  Effects of technological changes  Impact of information technology and information systems development

Reflect the status of how people live together (e.g. married couples) These demographic factors change over the course of time. Level & rate of changes will determine extent to which society changes. Extent to which society changes, determines extent to which demand for types of goods & services changes. Organisations need to monitor society and continually track these changes Nature of a society is influenced by its demographic factors Population size (total number of people) Age groups (e.g. number of teenagers, adults etc) Education levels (e.g. number of school leavers, university graduates etc.) Household patterns Population growth rate (speed at which population is increasing) Effects of social and demographic trends Refer to Examples on pages 156,157 & 158

Demand for goods / services affected by change in society’s Social structure: (class system of society) Values Attitudes Tastes Example: people tend to spend more on luxury goods as they move up a class Example: people today like to buy goods from organisations with an ethical reputation Example: consumers today demand products/services that offer high value Example: societies are becoming more health conscious; this has increased the demand for low cholesterol food NO Impact of social changes on the organisation

Governments attempt to attain Optimum population size Optimum population growth rates Optimum social structure Increasing education levels across all society Large enough to produce required goods / services whilst not being a drain on resources Rate required for a population to reach its optimum size Least disparities in wealth between different classes Government measures in response to demographic changes

Improved automated processes Improved productivity per worker Enable organisations to reduce their workforce DOWNSIZING (occurs when an organisation no longer requires a large number of its employees) Technological advances Effects of technological changes

Spread of IT & IS across organisations Enable organisations to:  better communicate with employees  have a wider span of control DELAYERING (occurs when an organisation reduces its number of managerial layers) Technological advances Effects of technological changes Refer to Example on page 165

Growth and spread of internet Boom in telecommunications industry Enable organisations to better monitor and communicate with external parties OUTSOURCING (occurs when certain activities / functions of an organisation are contracted out to an external party) Technological advances Entity on one side of the globe Accounts outsourced to an entity on the other side of the globe Refer to Test Yourself 1 on page 166 Continued…

Information technology & information Systems Facilitate exchange of information across the organisation Allow information to flow more accurately and quickly Allow departments not only to better perform their functions but also to grow Help businesses to evolve Across the organisation Across departments To other organisations and customers Impact of information technology & information systems development

Information technology & information systems Help businesses to evolve B 2 B Model  occurs when organisations buy / sell between themselves over the internet  eliminates need for intermediaries  reduces costs B 2 C Model  occurs when organisations directly sell their goods / services to customers over the internet  reduces need for physical location / stores  extends customer reach  reduces costs Selling entity Buying entity Selling entity Customers Impact of information technology & information systems development

RECAP  Effects of social & demographic trends  Impact of social changes on organisation  Government measures in response to demographic changes  Effects of technological changes  Impact of information technology and information systems development