Stakeholder analysis Are all stakeholders created equal? How do you know who to consider? Why bother? "Individuals and organisations who are actively involved in the project, or whose interests may be positively or negatively affected as a result of project execution or successful project completion”. Cleland, David I. (ed), Field Guide to Project Management, John Wiley and Sons, 1998

To fully understand the impact of influence and relationships on an outcome it can be useful to create a map clearly defining the Spheres of Influence. Step 1 – Make a list of all the stakeholders that interact with your patient throughout their rehab journey- who can influence whether they achieve optimal functional recovery or not? Identify the current state of the communication relationship with the identified individuals/groups- how well informed and engaged are they in planning and delivery of rehabilitation?

Step 2 – Identify how influential each stakeholder is on the patient’s rehab i.e. How much influence have they got (or could have) to ensure that the patient makes the best possible functional recovery? Great influence Lesser influence

Create a map Step 3 – Use colour coded circles to represent the state of the relationship of identified individuals and groups, Red - poor Amber - average Green - good The closer the circle to the centre (service) denotes the direct impact that relationship has on the patient’s rehab Closer = Great influence Further away = Less Influence

Patient ‘s rehab journey Group A Group B Individual 1 Example

Step 4 – Create two maps, the present state in relation to your service and what you need the future state to be to ensure improvement.

Patients rehab journey Patient Domestic staff HCA Family / carer Social worker Family liaison Physio OT Nursing staff Ward manager SaLT Clinical Psychology OrthoptistOrthotist Podiatrist Continence advisor Present state

Patients rehab journey Patient Domestic staff HCA Family / carer Social worker Family liaison Physio OT Nursing staff Ward manager SaLT Clinical Psychology OrthoptistOrthotist Podiatrist Continence advisor Future State

Stakeholder Group Or Individual Supporti ve Of Change Reason For Resistin g Change Strategy For Dealing With Resistance Power And Interest Manageme nt Action Needed Builds into the full stakeholder analysis during the Improve phase Stakeholder analysis – record form

Stakeholder analysis - example Name/FunctionSupportive of Change -ve +ve Reason for resisting change Strategy for dealing with resistance Action Needed Medical Records/Clinic Prep -veAdditional Workload1. Enlist support of the Medical Records Manager 2. Training of medical records staff as to the reason for additional workload 3. Audit of additional workload implications from piloting new process 4. Pilot new process 1. Meeting with MR Manager 2. Training sessions to be set up 3. Data collection tool to be used to quantify time requirements 4. Pilot period agreed O/P Clinical StaffMixedTime required to complete Suspicion as to motivation for change More forms 1. Awareness raising 2. Individual training 3. Staff engaged in producing specialty specific forms 4. Feedback on % complete to generate competition between areas 1. Training sessions arranged 2. Data used to target key areas 3. Clinical input into design of data capture 4. Weekly graphs to sisters

Satisfy Satisfy the opinion leaders by communicating what’s happening Monitor This group can be given limited priority if resources are stretched Inform Patients often fall into this category. Take steps increase their interest e.g. active consultation groups Manage Key stakeholders should be fully engaged through full communication & consultation Interest Power Low High The 6 Cs  Commissioners  Customers  Collaborators  Contributors  Channels  Commentators Stakeholder analysis – power & interest

Any questions?