What Women Want Survey May 2005 Jewelry.com. What Women Want Survey – May 2005 What Women Want Survey A survey was conducted among female Jewelry.com.

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Presentation transcript:

What Women Want Survey May 2005 Jewelry.com

What Women Want Survey – May 2005 What Women Want Survey A survey was conducted among female Jewelry.com registered users in April and May 2005 to assess their shopping habits and preferences. Two versions of the survey were used: a fine Diamond jewelry version and a fine Gemstone, Pearl and Gold jewelry version. A total of 3,804 responses were received, equally split across both surveys. Gemstone, Pearl, Gold Survey Combined Results Diamond Survey

Jewelry.com What Women Want Survey – May 2005 Gemstone, Pearl, Gold Survey Diamond Survey How Often Do You Purchase Fine Jewelry for Yourself?

Jewelry.com What Women Want Survey – May 2005 Gemstone, Pearl, Gold Survey Diamond Survey How Much Do You Typically Spend on Fine Jewelry You Buy For Yourself?

Jewelry.com What Women Want Survey – May 2005 Gemstone, Pearl, Gold Survey Diamond Survey Which Type Of Fine Jewelry Would You Most Likely Buy For Yourself?

Jewelry.com What Women Want Survey – May 2005 For Which Reasons Do You Buy Yourself Fine Jewelry?

Jewelry.com What Women Want Survey – May 2005 Which Of The Following Would Make You More Inclined To Buy Yourself Jewelry?

Jewelry.com What Women Want Survey – May 2005 The Fine Jewelry I'd Like To Have Is Influenced By:

Jewelry.com What Women Want Survey – May 2005 I Consider The Following To Be Jewelry Fashion Leaders And Pay Attention To What They Are Saying About Jewelry Or The Jewelry They're Wearing

Jewelry.com What Women Want Survey – May 2005 To Me, Fine Jewelry Is Better Than...

Jewelry.com What Women Want Survey – May 2005 Gemstone, Pearl, Gold Survey Diamond Survey How Often Do You Receive Fine Jewelry As A Gift, But You Suggested What You Wanted?

Jewelry.com What Women Want Survey – May 2005 Gemstone, Pearl, Gold Survey Diamond Survey How Often Do You Receive Fine Jewelry As A Gift Without Any Prompting Or Input Whatsoever?

Jewelry.com What Women Want Survey – May 2005 I Would Accept Fine Jewelry From A Man:

Jewelry.com What Women Want Survey – May 2005 Please Select Whether Each Of The Following Statements Strikes You As A Positive, Negative or Neutral Statement

Jewelry.com What Women Want Survey – May 2005 Please Answer “Agree, Disagree or No Opinion” For Each Of The Following:

Jewelry.com What Women Want Survey – May 2005 I Have Heard About The "Right Hand Ring"

Jewelry.com What Women Want Survey – May 2005 Have Heard Of RHR (Age Comparison) Survey Average 39.9%

Jewelry.com What Women Want Survey – May 2005 Have Heard Of RHR (Education Comparison) Survey Average 39.9%

Jewelry.com What Women Want Survey – May 2005 Have Heard Of RHR (Relationship Comparison) Survey Average 39.9%

Jewelry.com What Women Want Survey – May 2005 Have Heard Of RHR (Employment Comparison) Survey Average 39.9%

Jewelry.com What Women Want Survey – May 2005 Have Heard Of RHR (Income Comparison) Survey Average 39.9%

Jewelry.com What Women Want Survey – May 2005 To Me, A “Right Hand Ring” Means: