Project Presentation: Marketing proposal: Retail Hydroponics Program CONTENTS Initial stage summary Breakdown of individual portions Timelines and milestones.

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Presentation transcript:

Project Presentation: Marketing proposal: Retail Hydroponics Program CONTENTS Initial stage summary Breakdown of individual portions Timelines and milestones Budget and finance Expectations and outcomes Second stage projects

SUMMARY OF PROJECT Business fundamental review Corporate Image Design Website Design and deployment Ebay Design and launch Milestones and expected outcomes

PROJECT GOALS AND EXPECTED OUTCOMES This project is designed to utilize the latest digital marketing methodology and capture a large share of the current market Multiple benefits are envisioned – not only financial gain, but community education regarding the industry and a real benefit for society in general.

BUSINESS ANALYSIS FUNDAMENTAL REVIEW OF MARKETING AND PRODUCTS MARKETING ANALYSIS REVIEW MARKETING STRATEGY PLAN INDUSTRY RETAIL REVIEW FUNDAMENTALS TO BE ADDRESSED MILESTONE AND TIMELINE

CORPORATE IMAGE DESIGN LOGO DESIGN COLOUR SCHEME FORMULATION UNIFORM IMAGING SMALL BUSINESS REVIEWS DIGITAL STATIONARY DESIGNING ( TEMPLATES, AVATARS

PRINT MEDIA BROCHURE DESIGN DL FLYER DESIGNS ALL BUSINESS STATIONARY *business cards, notepads, envelopes,

DIGITAL MEDIA PRESENCE WEBSITE EBAY STORE PINTEREST GALLERY TWITTER, GOOGLE+ AND FACEBOOK SOCIAL MEDIA

STORE AND VECHICLE SIGNAGE BANNERS AND DISPLAY SIGNS FRONT WINDOW VINYL CAR WRAPS LARGE POSTERS FOR IN STORE

CAPEX CORPORATE IMAGE DESIGN $1191 WEBSITE AND EBAY STORE DESIGN AND DEPLOYMENT $1800 MISC COSTS $850 ESTIMATED TOTAL $3841

ROI FORECAST FIRST 6 MONTHS (ESTABLISHMENT PERIOD) PROFIT - $ MONTHS (ENGAGEMENT BUILDING PERIOD) - $6000+ FORECAST ANNUAL RETURN (STABLE ANNUAL EARNINGS) - $20,000 PA + *CALCULATED ON RETAIL SELLERS ON EBAY AND AN ESTIMATE 100% PROFIT MARGIN

PROJECT ENGAGEMENT STEPS Review the literature provided. I encourage you to get the project peer reviewed by both your CPA and a marketing specialist for process and content! Contact myself to confirm project approval Sign CVGT paperwork for wage subsidy benefit Set start date

PRIOR TO START The following information is needed for a full analysis of the current business, and the direction that you are aiming to strive towards Full accountant figures for the past months Your current wholesalers product catalogue Your anticipated marketing budget for the next 12 months

POST PROJECT STAGE ONE: A second stage for this project is also proposed, with projects which are of longer length, but have real benefits and outcomes to your business and the industry Including: An in store redesign, various projects focused on product development and community engagement.

STAGE TWO 6 MONTH PROPOSAL Development of in store poster series, designed for our clients education A demonstration in store display project. This is designed to get real time information to our clients by using our products and recording the results Our own brand in store publications Community engagement via markets and education facilities