The Business Research Company Media Global Market Report

The Business Research Company | Media Global Market Report Characteristics The word ‘media’ refers to the technology by which information is delivered to an audience. The media industry consists of businesses that produce and distribute television and radio programs, motion pictures, and commercials along with video and audio recordings, games and publishing. Media plays an important role in making the world a global village and reducing the communication gaps. Media is considered as a source of/channel for information, education, entertainment and advertising.

The Business Research Company | Key Trends in the Media Global Market Report Currently many of the segments in the media industry are transforming to be ubiquitously digitalized. Some of the key media market trends are specified below. Newspapers are considered as the primary form of print media. The newspaper industry is currently experiencing significant transformations with the advent of new technologies. The new technologies are providing a multitude of new platforms to disseminate news content in exciting and innovative ways. Publishers of newspapers and news media have changed their distribution approaches by introducing digital offers and services which can cater the needs of the consumers. Similar to newspapers, large number of books, magazines and various other periodicals are now available as digital copies. The entire print media has partially modified to electronic form with e-newspapers and e-books. Some of the publishers are providing a combination of print and digital content with a range of attractive and convenient offers.

The Business Research Company | Media Global Report Market Size The total value of the media industry globally in 2015 was $xx billion. Related to a world population of more than xx billion in 2015 this equates to about $xx per person globally. Given that World Domestic Product was approximately $xx trillion in 2015, the market makes up about xx% of the global economy. Each day, more than half the world's adult population reads a daily newspaper: xx billion in print and more than xx million in digital form, according to the World Association of Newspapers and News Publishers (WAN-IFRA)

The Business Research Company | Media Global Market Report Segmentation The largest market segments in the media sector as of 2015 were cable and other subscription programming, radio and television broadcasting, Sound Recording Industries, data processing and hosting. Radio And Television Broadcasting was the largest segment at xx% of the market, worth about $xx billion. This segment comprises establishments primarily engaged in operating broadcast studios and facilities for over-the-air or satellite delivery of radio and television programs. These establishments are often engaged in the production or purchase of programs or generate revenues from the sale of air time to advertisers, from donations and subsidies, or from the sale of programs.

The Business Research Company | Media Global Market Report Segmentation Media, Market Segments, 2014

The Business Research Company | Media Global Market Report Description Media Global Market Report from The Business Research Company covers market characteristics, trends, size and growth, segmentation, regional breakdown, competitive landscape, market shares, company profiles, value chain, customer analysis and key strategies for this market. A concise executive summary highlights the most important insights and information on the market. The market characteristics section of the report defines the market in technical terms, including key sub categories or segments such as Media extraction and petroleum refineries. The sector’s value chain is described in terms of raw materials, production, distribution and marketing. Drivers and Restraints looks at the external factors supporting and controlling the growth of the Media market. Future Developments highlights the most interesting technological and commercial changes which will be shaping the Media market in the years to come. The market size section gives the revenues and volume data, covering both the historic growth of the market and forecasting the future. The market is compared to similar markets through a BCG matrix analysis framework. Market segmentations break down the key sub sectors which make up the sector. The regional breakdowns section gives the size of the market in leading countries and regions. The customer information chapter highlights key customer groups for the product, and gives data on the end users and their preferences. Competitive landscape gives a description of the competitive nature of the market, including its concentration or fragmentation, and the attractiveness and profitability of the market is analyzed through a Porter’s Five Forces analysis. Market specific company profiles of leading players are provided, along with market shares. The strategies section highlights successful product, promotion, placement and pricing strategies.

The Business Research Company | Media Global Market Report Scope Markets Covered: Cable and other subscription programming, radio and television broadcasting, sound recording industries, motion picture and video industries, information services, data processing and hosting, internet and web search portals, social networks, directory mailing list and other publishers, book publishers, periodical publishers and newspaper publishers. Companies Mentioned: Comcast Corporation, Google, Walt Disney, DirecTV, Twenty-First Century Fox, Time Warner, Time Warner Cable, Liberty Global, CBS and Viacom Geographic scope: Americas, Asia and Europe. Time series: five years historic and forecast.

The Business Research Company | Media Global Market Report Scope Data: Market value in $ billions and market volume in units. Data segmentations: regional, market share of competitors, key sub segments. Analytical frameworks: BCG Matrix, Value Chain, Porter’s Five Forces, Four P’s of marketing strategy. Expert Interviews: five or more interviews with leading market experts summarized. Sourcing and Referencing: Referencing of all data and analysis throughout the report with end notes.

The Business Research Company | Media Global Market Report Reasons to Purchase Media Global Market Report provides strategists, marketers and senior management with the tools they need to make drive strategy in the global Media sector. Get the most up to date information available on the Media market globally. Identify growth segments and opportunities. Facilitate decision making on the basis of strong historic and forecasts. Develop business strategies before your competitors with the help of specific insights about future developments. Counter your competitors’ business plans. Read ‘word of mouth’ interviews with leading executives and opinion leaders. Plan your strategy with advice from expert consultants.

The Business Research Company | Media Global Market Report - Table of Contents Media Market Characteristics 4 Media Market Size and Comparisons Media Market Historic Growth 6 Drivers of the Market 6 Restraints on the Market 7 Media Market Forecast 8 Drivers of the Market 8 Restraints on the Market 9 Media Market Segmentation 10 Media Market Geography Split 12 Media Market Competitors 14 Google Inc. 15 Walt Disney Company 15 Comcast Corporation 16 Twenty-First Century Fox, Inc. 17 Time Warner 17 Media Market Key Mergers and Acquisitions 19 Media Market Trends and Strategies 21 Appendix 23 Abbreviations 23 Currencies 23 Definitions 23 The Business Research Company 23

The Business Research Company | Media Global Market Report - List of Tables Table 1: Global Media Market, Historic Market Size, 2011 – 2015, $ Billion. 6 Table 2: Global Media Market, Forecast Market Size, 2015 – 2019(e), $ Billion 8 Table 3: Global Media Market, Split By Segment, 2015, $ Billion 11 Table 4: Global Media Market, Split By Region, 2015, $ Billion 13 Table 5 : Global Media Market, Key Competitor Market Shares, 2015, Percentage(%) 14

The Business Research Company | Media Global Market Report - Table of Figures Figure 1: Global Media Market, Historic Market Size, 2011 – 2015, $ Billion. 6 Figure 2: Global Media Market, Forecast Market Size, 2015 – 2019(e), $ Billion 8 Figure 3: Global Media Market, Split By Segment, 2015, $ Billion 10 Figure 4: Global Media Market, Split By Region, 2015, $ Billion. 12 Figure 5: Global Media Market, Key Competitor Market Shares, 2015, Percentage(%) 14

The Business Research Company | Media Global Market Report - Buy Now Media Global Market Report is a detailed report giving a unique insight into this market. The report is priced at $500 for an individual user. To use across your office the price is $1000 and $1350 if you wish to use across a multinational company. Clients are able to input on the design of the report and highlight points of special interest. In order to ensure all the latest data and analysis is added report may take up to 10 working days to deliver.

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