ESNA CLOUDLINK 4.0 Connecting People, Process and Data Across the Modern Enterprise

Agenda What’s Happening in the World Around Us The Collaborative Revolution Esna + Cisco Redefine Collaboration Customer Successes

What is the Internet Anyway?

95% using cloud services 230K Years social media per month 40% own a smartphone

Time Spent Online GLOBAL ONLINE POPULATION 2,095,006,000 = 30% Of World’s Population GLOBAL HOURS ONLINE/MONTH 35 BILLION = AVERAGE TIME SPENT 16 Hours Global Internet Users/Month 32 Hours U.S. Internet Users/Month 3,995,444 Years

Enterprise Apps are Moving to the Cloud InformationWeek – Cloud Software, What’s Next – Aug 2013

What’s Moving to the Cloud CDW’s 2013 State of the Cloud Report

As more of the business applications we use move to the Cloud, so must the tools we use to communicate and collaborate with one another InformationWeek – Cloud Software, What’s Next – Aug 2013

Google Chrome is the fastest growing web browser 750M+ users on Chrome today

Consistent across devices Embedded inside business processes and apps Available anytime, anywherePersistent across apps and devices Esna + Cisco Connecting People, Process and Data Across the Modern Enterprise Presence, IM, Voice & Video Communications, Click-to-Call, Unified Messaging, WebEx, Geo-Location Sharing

The Value of Esna + Cisco Collaboration Solutions Allow people to connect with one another across time zones and functional boundaries Enable more efficient business processes Accelerate business results Foster disruptive innovation

What Makes Up Cloudlink 4.0 iLINK for Cisco (HTML5 Client) iLINK for WebEx Application Server Chrome Extensions CLOUDLINK App Server Unified Messaging (Google Apps and Jive) Presence Jabber Voice and Video Jabber Presence Instant Messaging Group Chat Location Sharing Salesforce Integration Integration in Google Calendar Integration with Gmail Cloudlink 4.0 Components and Features Comprehensive collaboration solution bundle One price Ability to provision and turn features on/off iLINK Click-to-Call (via TAPI) Federated Presence to Google

Cloudlink Enables Live Collaboration in Cloud Apps Integrate Cisco voice and video, presence, instant messaging and unified messaging inside cloud apps like Salesforce, Google Apps and Jive

Cloudlink Embeds Cisco Collaboration in Any Web Application Deliver Cisco Collaboration as Chrome Browser Extensions Users can install Cloudlink extensions for Cisco from the Chrome Store; administrators can also pre-install Cloudlink extensions using the Chrome Admin Panel Anywhere, Anytime Access to Cisco Collaboration Users can access their Cisco collaboration services from any Chrome browser

Unified Messaging Integrated Fax Transcription Click-to-Call Rich Presence WebEx Integration Google Apps Integration

Salesforce Integration iLink for Cisco integration with Salesforce through Salesforce Open CTI Presence Instant messaging Group chat Jabber voice/video Call management Location sharing Call logging Escalate to WebEx

Jive Software Integration Cloudlink integrates Cisco UC inside Jive Unified messaging Click-to-call iLink for Cisco provides Presence Instant messaging Group chat Jabber voice/video Call management Location sharing

Access to Cisco from Any Web App or Page iLink for Cisco extends Cisco collaboration to any web app or page in Chrome Click-to-call Presence Instant messaging Group chat Jabber voice/video Call management Location sharing

iLink for Cisco - HTML5 Jabber Client Jabber HTML5 client and Chrome browser extension Presence Instant messaging Group chat Jabber voice/video Call management Location sharing

Presence and Presence Management Easily see other people’s status and availability Know when people are on the phone, their availability Manually change your status and share your real-time availability to others iLink for Cisco can monitor Google Calendar and automatically update your status

IM/Group Chat/Geo-location IM 1:1 with others and move to a live voice or video conversation with a single click Geo-location service allows you to share your location within the chat window Easily add others to an IM conversation through multi-party chat

Jabber Voice and Video Jabber softphone with video accessed through a HTML5 user interface 1:1 video calls and multi-party voice conference calls

Timeline and Call History One-stop access to a variety of updates across your company Personalized activity stream displays status updates, interactions and call history

WebEx Scheduler Schedule and invite people to WebEx meetings right in Google Calendar iLink for WebEx creates your meeting in WebEx and automatically inserts the meeting details in your calendar invite Set up and start an instant WebEx meeting using the iLink for WebEx

Schedule a WebEx from Gmail Schedule a WebEx meeting right from Google Calendar Meetings rescheduled in the calendar or on a smartphone are automatically updated in WebEx

WebEx Integrated with Hangouts Move from a Hangout to WebEx with one click

Customer Successes

Vassar College Overview Migrated its in-house mail and calendaring platform to Google Apps for Education and updated the campus' NEC PBX system Issue a RFP for a VoIP solution that would improve communications and increase collaboration for its 1,200 employees RFP required the ability to integrate all aspects of Google Apps, Gmail, Talk and Calendar seamlessly with the college’s new VoIP platform Results Esna was the supplier identified by the competing voice vendors that would connect their proposed VoIP system to Google Apps Vassar selected Cisco’s unified communications platform, Cisco Unified Communications Manager and Cisco Unity Connection, along with Esna for their solution Esna/Cisco solution enables robust unified communications and live collaboration inside Gmail, transforming it into the interface to Vassar’s call control, messaging and collaboration tools As we carefully reviewed all of the RFP proposals, it became clear that Esna was the industry standard for full unified communications integration with Google Apps for Education. Because Esna was able to integrate with all the voice vendors who participated in our RFP process, selecting them was the easiest part of the decision. Emily Harris, Director of Network and Systems, Vassar

Wilson Hurd Business Problem Desire to reduce cost by migrating to Google Apps/Gmail from Microsoft Exchange Requirement of maintaining and enhancing unified messaging based on existing Cisco infrastructure Esna Solution Selected Esna’s Cloudlink solution to connect its legacy Cisco infrastructure and unified messaging system to Google Apps and Gmail Seamless connection between Cisco Unity Connection, Cisco CallManager and Google Apps/Gmail Robust unified communications capabilities deployed to more than 3,000 users across the U.S. Reduced hardware cost and space required, reduced power/cooling expense, and lower annual license fees and IT support time “Esna’s Cloudlink made the critical connection between our Cisco Unity messaging system and our new Google Apps solution—an answer we just didn’t find anywhere else.” Scott Berg, Network Engineer Wilson Hurd

IEEE.org Business Problem Wanted to leverage cloud-based applications in order to reduce cost levels and mitigate demand on in-house IT resources Requirement of maintaining and enhancing unified communications based on existing Cisco infrastructure Esna Solution Selected Esna’s Cloudlink solution to connect its Cisco unified communications system to Google Apps and Gmail Seamless connection between Cisco Unity Connection, Cisco UC Manager and Google Apps/Gmail Robust unified communications capabilities deployed to nearly 1,000 users Enabled IEEE to migrate its system, and associated maintenance and upkeep, to Google’s cloud-based solution while maintaining important unified communications functionality for its employees The Cloudlink solution from Esna was the right choice for us. Install was easy - Cloudlink configuration wizards automatically provisioned our users and we were up and running within a couple of days. Dave Kaminsky, Manager Alternative Client Systems

Cloudlink Redefines Collaboration Cloudlink integrates collaboration inside business processes and applications Cloudlink enables collaboration to happen anytime anywhere across different devices and platforms Cloudlink connects people, process and data across the modern enterprise

Where to Get More Information 4.0 cisco.esna.comjabber.esna.comwebex.esna.com Cisco Verified Compatible Solution

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ADDITIONAL SLIDES

What’s New in Cloudlink 4.0 New - iLink for Cisco Web-based (HTML5) Jabber client Jabber voice and video calls*, presence, IM, and geo-location sharing Integrated with Google Apps (contact card, people widget ) Salesforce integration via Salesforce Open CTI: presence, IM, call control, screen-pops, click-to-call and call logs Slider interface available in any Chrome browser tab Enhanced - iLink for WebEx WebEx single-sign-on support Upcoming meetings displayed in iLink for WebEx Chrome extension TSP and MeetingPlace audio providers support Global call-in numbers support *Windows and MacOS only; requires Cisco Web Communicator plug-in

Founded in 1989 Industry leader in unified communications and collaboration Tens of thousands of customers Millions of end users Global footprint – sold in over 30 countries 2,000 certified engineers Strategic Partnerships Who is Esna

Cloud Apps Cisco Collaboration Mobile Devices Esna Cloudlink enables people to access their Cisco collaboration tools in cloud apps and on the Web

Esna Cloudlink 4.0

Cloudlink 4.0 Capabilities and Requirements Cloudlink Application Server iLink Chrome Extension iLink for Cisco Chrome Extension [3] iLink for WebEx Chrome Extension [4] Unified Messaging in Gmail and JiveX Click-to-CallX [1] X Federated Cisco Presence to Google TalkX Google Calendar Presence in JabberX Jabber PresenceX Jabber Instant Messaging (1:1 and Group)X Jabber Voice and Video [2] X Location SharingX Jabber integration with SalesforceX WebEx Integration with Google AppsX [1] For organizations not running Jabber [2] Requires Cisco Web Communicator license [3] Requires Jabber or Cool license [4] Requires WebEx license

Single Vendor vs. Best of Breed Unified Communication (Esna + Cisco) Single VendorBest of Breed All in one product solution; one vendor for all collaboration tools Deals with “best in breed “ products Communication and collaboration is a silo outside of key business processes and applications like CRM and ERP Collaboration is embedded in business processes and applications; communication can happen at anytime, anywhere Collaboration tools are tied to a specific device(s)Collaboration tools are device independent and available as browser enabled web services Interoperability is future facing goalInteroperability with Cloud, Mobile and Social are assumed Can be integrated with other applications at a high price and complexity Open standards ease integration and interoperability; low integration cost and instant deployment Microsoft LyncEsna + Cisco UC practice

53% of employees are using their own technology for work purposes Source: Forrester, 2012

82% of corporations are utilizing mobile communication for collaborating and running their business Cohen Research Group, 2011