Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 Helsinki-Finnair 2011 Q4

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 To other destinations: 10% Which Airline are you flying on with after Helsinki? Most mentions: Finnair Austrian Airlines Base: Helsinki destination Beyond transfer flow – Helsinki-Vantaa, Finnair

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 Socio – demographic profile Activity Age Gender

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 Socio – demographic profile Educational background Marital status Standard of living Citizenship

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 Reasons for one’s trip today

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 Who arranged the purchase of your airline ticket

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 Number of people in the travelling

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 Profile of fellow passengers

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 How early is your ticket bought before your air journey? (days)

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 How did you purchase your ticket?

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 The most important considerations when purchasing the airline ticket

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 Frequent flyer program membership

Green denotes a significantly higher, red a significantly lower difference from the average of T1 or T2 Number of flights in the last 12 months from BUD Non Business Business