Kristine O’Brien Final Internship Portfolio Paul Wilmot Communications.

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Presentation transcript:

Kristine O’Brien Final Internship Portfolio Paul Wilmot Communications

Company Background There are five divisions of Paul Wilmot Communications Fashion, Beauty & Wellness, Accessories, Culture & Lifestyle, and Special Projects They manage a variety of clients Their staff is made up of Partners, Directors, Account Executives and Assistants in addition to a Broadcast Specialist and a Digital Manager

Client List

Who I Worked For Worked under two Account Executives They were in charge of the PR for the following clients in the Fashion division – Bill Blass – Rafael Cennamo – Timo Weiland – The Limited – Eloquii by The Limited

What I Assisted With Pitching our clothing lines to editors and stylists for their magazines and celebrities Pulling options of clothing and accessories to send to the editors and stylists when a request was made Working at events – Ex. Sophie Theallet (a designer) partnered up with one of our clients, The Limited, and now has a line of dresses she is making for them. We hosted the launch party for this line for editors and stylists to come preview. I worked the event and spoke with editors about the new line

What I Assisted With Organizing and cleaning showrooms – It was important to make sure the showrooms were clean and organized for stylists who would come in to pull options for a celebrity or magazine spread Finding and submitting credits – When a celebrity wears an item we sent them for an event of when a magazine shoots our item that we sent them for a story, we receive credit for that. We then have to calculate the credits and send them to our clients whose item was worn or shot.

What I Assisted With I made sure that all new clothing options that would come in for the new seasons would be properly labeled with labels These labels were important to have on the clothing for when we checked clothing in and out through FashionGPS I also made sure all the look books had these labels so we could match the clothing to the look book pages

Examples of celebrities in clothing I helped pick and send out Nicole Scherzinger in Bill Blass Rafael Cennamo in Brides Magazine