 06. MENAKA SHAH.  07. POOJA VARADKAR.  36. AISHWARYA THAKARE.  41. DEEPA ENGAWALE.  49. ABHISHEK MAHADE.  50. AVINASH TIRKAS.  57. PRANALI LOKHANDE.

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Presentation transcript:

 06. MENAKA SHAH.  07. POOJA VARADKAR.  36. AISHWARYA THAKARE.  41. DEEPA ENGAWALE.  49. ABHISHEK MAHADE.  50. AVINASH TIRKAS.  57. PRANALI LOKHANDE.  59. ABEL LONDHE.

 Aim to create and maintain a positive image and create a strong relationship with the audience.  DEFINITION OF PUBLIC RELATIONS. “Public relation is a strategic communication process that builds mutually beneficial relationships between organizations and their publics ”

 Building Product Awareness.  Creating Interest.  Providing Information.  Stimulating Demand.  Reinforcing the Brand.

 Promotional Job Duties.  Media-Related Job Duties.  Crisis Management.  Reputation Management.

 INTERNAL PUBLIC.  Owners relation.  Employees relation.  Supplier relations.  EXTERNAL PUBLIC.  Consumers.  Community relation.  Media relation.

 Well established & oldest form of Public Relation.  Promoting good Public Relation internally as well as externally.  Publishing of House Journal.  House journal Should be meaningful agent of PR management.  Act as instrument in process of managing employee relation.

 Print Media.  Visual Media.  Electronic Media.  Others.

 House Journal.  Notice Board.  Blogging.  Press Meeting.

 The International Public Relations Association (IPRA).  Public Relations Society of India (PRSI).  European Confederation of Public Relations (CERP).

Here, we conclude that public relations are a vast technique for studying the public relation of large companies. Public relation is important in both private and public sector has gone up considerably. It can be a very interesting career option, where one can get exposure to press conference, organizing events, communication budgeting, reputation management etc. Public relation is a deliberate plan and sustains efforts to establish and maintain mutual understanding between an organization and its public. Public relation involves tools and technique and many of the organization have introduced public relation for their improvement. so many job opportunities are available.