 Mission Statement: “ To provide comfortable, friendly, and convenient living accommodations for independent seniors living in Humboldt and area.”  92 Unit Retirement Complex  Each unit is 716 square feet  Ideal Property Location

 Target consists of 23% of Humboldt’s Population Potential Market  When will they buy? Peripheral aspects of owning a home are too much Proximity to Family

 Senior Housing Units Only 124 available in Humboldt  Condominiums/Houses New developments Available units for sale  Retirement Communities in Saskatoon Primrose Chateau Riverside Terrace

 Pre-sell at least 60% of the units in 2010  Have no units in inventory by 2012  Sell Units at a standard price of $230,00

 Penetrate Mkt Aggressively in 2010 using: Billboards Print Adds Mail Drop

 Standard Selling Price of $230,000 Avg. price for a new townhouse or apartment style condo in Humboldt is between: $237,500 and $300,000

 Price  Time  Construction costs