IDB Annual Meeting Hyundai Motor Company April, 2005
2 List of Topics Company Overview Global Operations Corporate Vision and Strategy Company Overview Global Operations Corporate Vision and Strategy
Company Overview
4 Brief History of Hyundai Motor Dec.1967Foundation Apr.1974 Listing on the Korean Stock Exchange Dec.1975 “Pony” - the first proprietary Korean model Mar.1982 Signing of joint-venture agreement with Mitsubishi Motor Co. Jan.1986 Entrance into the US market with “Hyundai Excel” model Sep Start of Production in HMC’s India Plant (Hyundai Motor India) Mar.1999 Acquisition of Kia Motors Corporation Sep.2000 Disaffiliation from the previous Hyundai Business Group Apr.2001 Formation of Hyundai Motor Group Apr.2002 Groundbreaking for HMC’s first US Manufacturing Plant in AL (HMMA) Oct Establishment of joint venture with Beijing Automotive Holding Co. (BHMC) Nov.2002 Establishment of Irvine Design Center Apr.2004 Selected for the US Gov’t ‘Fuel Cell Test Vehicle Program’funded by the Department of Energy Selected for the US Gov’t ‘Fuel Cell Test Vehicle Program’ funded by the Department of Energy Jan.2005Establishment of Proving Ground in California
5 Enhanced Global Position Source : Automotive News “Market Data Book” (1999, 2004) * Hyundai Motor Group 1998 Global Sales by Manufacturer (’000 Units) 2003 Global Sales by Manufacturer (’000 Units) Rank 16 th Rank 7 th
6 Global Network Global HQ Major Sales Subsidiaries HMC Assembly Plants HMC Production Plants R&D Branches BHMC (China) HMI (India) HMMA (USA) Tokyo Detroit Irvine Frankfurt DYKMC (China) HAOS (Turkey) Kia (Slovakia) KMC Production Plants KMC Assembly Plants
Global Operations Quality & Satisfaction Improvement Quality & Satisfaction Improvement Global & Korea Sales Global & Korea Sales U.S. & W. Europe Markets U.S. & W. Europe Markets Overseas Plant Sales Overseas Plant Sales
8 Quality & Satisfaction Improvement IQS Score (Points) 2 th / 15 1 st / 7 2 nd / 4 2 nd / 17 Sonata Accent Santa Fe Hyundai** US Retail Sales (’000 units) 2004 IQS Score Results 2004 APEAL Study Results * IQS : Initial Quality Study *APEAL : Automotive Performance, Execution, And Layout ** IQS Ranking by Corporation
9 Global & Korea Sales Global Retail Sales (‘000 units) 2,551 2,769 2,691 * Excluding volume from T/A Assembly plants 3,017 Korea Sales and Exports 3,596 *Based on Korea Plants (Hyundai + Kia) (‘000 units) CAGR** 9% ** Continuously Average Growth Rate 2,487 2,617 2,505 2,689 2,954
10 U.S. and W. Europe : Sales & Market Share U.S. Market W. Europe Market *Sales data includes new EU countries. **M/S does not include new EU countries. (‘000 units)
11 Overseas Plant Sales * note) NF Sonata included (Local Production only) India (HMI) China (BHMC & DKY) (‘000 units)
Corporate Vision and Strategy
13 Corporate Vision Innovation for Humanity Innovation for Humanity Trust Management Trust Management Field Management Field Management Transparent Management Transparent Management Expand Global Presence Strengthen Product Line-up Goal Strategic Objectives Strategic Objectives Enhance Brand Value Establish Eco-Mgmt System To build an automobile company that creates happiness for humankind AND To create harmony and mutual benefit for our shareholders, customers and employees Promote Business Innovation Mid & Long Term Strategies Management Philosophy
14 Strengthen Product Line-up High LowHigh Low Growth Potential B : Growth Momentum A: Core Market C : Chance Stabilization Base : D EU US India Market Size China C/S America ASEAN AU Focusing on Core & Growth Market - Efficiency in Resource & Cost Line-up with Distinct Target Model Expansion Line-upChina Small Segment B & CE.U. Cross over & RVU.S. ModelRegion Market Classification Line-up Strategy
15 Balanced Modern Self-confident, Adventurous & Young at heart Target Customer Drive Your WayThe Power to SurpriseBrand Slogan Refined & ConfidentExciting & Enabling Brand Essence Enhance Brand Value - Brand Identity Refined & modern Dynamic & Young Premium Value Fiat Nissan Peugot Honda VW Ford Toyota Citron Renault Benz Audi BMW
16 Back-up Facility for the European Region Capacity : 300,000 KIA (Slovakia) Strategic Positioning to enhance competitiveness Capacity : 300,000 Growth Momentum to outpace the global leaders Capacity : 300,000 / 130,000 HMMA (USA) BHMC/DYKMC (China) Global Production Base for small and mini-cars Capacity : 250,000 Export Center of the Eurasia Region Capacity : 60,000 Global HUB Capacity : 1.76Mil./ 1.25Mil. KoreaHAOS (Turkey)HMI (India) (‘000 units)‘04‘05 Korea3,014(84%)3,014(74%) Overseas 590(16%)1,040(26%) Total 3,6044,054 Production Capacity Expand Global Presence
17 Establish Eco-Mgmt. System - Sustainability StakeholdersStakeholders Corporate Citizenship (The Sprit of Challenge, Business Ethics) Corporate Citizenship (The Sprit of Challenge, Business Ethics) Environment Conservation Environment Conservation Social Partnership Social Partnership HMC StakeholdersStakeholders Sustainable Global Auto Maker NGO Shareholder Supplier Customer Economic Value Economic Value
18 Thank You Drive Your Way