A presentation by Schäffer Markus. Table of Content General information Main goals and ideas History Products – Mobil Phone Series & Nokia Ovi Locations.

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Presentation transcript:

A presentation by Schäffer Markus

Table of Content General information Main goals and ideas History Products – Mobil Phone Series & Nokia Ovi Locations

General information Finnish telecommunication company Manufacturing mobile phones and providing solutions for Internet and communications Employees: , in over 120 countries Global annual revenue :41 billion € World's largest manufacturer of mobile telephones

Main goals and ideas Mobile communication to connect people to the things that matter most in their lives. connecting people any time and any place in a new and better way. Two people joining hands with each other – The Nokia Logo

History 1865: The birth of Nokia – Nokia Ab. Company named after a dark, furry animal known as the nokia – Nokianvirta River 1898: The Finnish Rubber Works were established 1912: The Finnish Cable Works were founded

1967: The merger Nokia Ab + Finnish Rubber Works +Finnish Cable works = Nokia Corporation 1981: Introduction of NMT – first car phones 1987: „Mobira Cityman“ – first handheld mobile phone for NMT

1992: focus on telecommunications business first GSM mobile phone - Nokia : Nokia becomes world leader in mobile phones

Products Famous for producing mobile phones Providing services and network infrastructure for cell phone providers. Big provider for radios and speakers in the car industry to 1990:TV and Video device producer Until 2000 Nokia was manufacturing monitors and displays.

Mobile Phone Series 1xxx: Ultrabasic series - Simple models with long battery lifetime 2xxx: Basic series - more advanced features, color screens and cameras, Bluetooth or GPS Nokia 2710Nokia 1006

3xxx: Expression series - mid-range phones - youth market. 5xxx: Active series – Sport, XpressMusic Nokia 3500 classic Nokia 5310 XpressMusic

6xxx: Classic Business – largest series, mid-range to high-end phones - high amount of features 7xxx: Fashion and Experimental series - towards fashion-conscious users, test new features. Nokia 6600i slideNokia 7100 Supernova

8xxx: Premium series - Exclusive and kingly design, high end price class 9xxx: Communicator-series, big phones with a large keypad, Businnes Nokia 8600 Nokia 9500 Communicator

NSeries: premium Multimedia - Smartphones ESeries: premium Business-Smartphones Nokia E 72 Nokia N900

Internet services platform for Games, Maps, Media, Messaging and Music. Ovi Maps – a navigation tool Ovi – Store download mobile games, applications, videos, images, and ringing tones to Nokia devices.

Locations Nokias Headquarters in Espoo (Finland)

The production locations 2 Company Segments:

Thank you for your attention!