‘MERICA HOUSING AND SERVICES By James Jennings

PROBLEM  On and off-campus quality housing at affordable costs  Students transitioning away from parents  United States Military Veterans transitioning into a civilian and student life  Colleges and Universities having poorly supported veteran specialists

PRODUCT AND SERVICE  ‘Merica Housing  Veteran Service Package

‘MERICA HOUSING (B2B/B2C)  High Quality Housing at low prices  Price around $250/$300/$350 per apartment room/month  Contract with Local VA Medical Centers to allocate a convenient location for any remedial treatments or activities.  Contract Student based organizations to utilize company space on site.  Schedule events to bring everyone together to build a healthier environment and to get people more aware and involved in the community.  Party supply store and convenience store available with party supplies, food and drinks. (utilizes 3-D printing for mass customization)

VETERAN SERVICE PACKAGE (B2B)  Offer Veterans professional advice about medical care through the Veterans Administration.  The Access, Choice, and Accountability Act of 2014  Offer Veterans professional advice about any in-state and national education benefits they may be eligible for.  Montgomery G.I. Bill, Post 9/11 G.I. Bill, Buy-up Program, Vocational Rehabilitation, National Guard, Active Duty, and Reserve Tuition Assistance.  Help schedule meetings with the veterans administration for veterans to receive medical evaluations or treatment  Offer after-hour phone support for veterans registered in the system as a current student.  Price -$50 per veteran under college contract

MISSION STATEMENT  ‘Merica Housing and Services - Giving students and veterans of the United States military, a quality living environment for their many needs at affordable costs. Helping Veterans build their future in America with as much support as we can give them.

CUSTOMER  Business to Consumer (‘Merica Housing)  Students  United States Military Veterans  Business to Business (All Products and services)  Community Colleges  Universities  Small Businesses

MARKET(S) – ‘MERICA HOUSING  Community Colleges/Universities  2,000 students + currently and growing rapidly  Thousands of veterans, connected with the VA especially  School seasonality for students  Yearly (annually) for veterans.

MARKET(S) –THE VETERAN SERVICE PACKAGE  Any American Community College, annual contract (Sheridan College)  Any American University, Annual Contract

COMPETITION  Veteran Service Package  Internal College or University Veteran Service Centers  ‘Merica Housing  Other housing businesses, none in Sheridan are high quality or geared towards students or veterans  On-campus housing (including Sheridan college)

MARKETING/SALES STRATEGY  Differentiated Marketing strategy for the different target markets that will care the most about this differentiated service.  Low priced rent and fee’s for high quality housing and student/veteran services  Extremely customer friendly, extremely patriotic and supportive of veterans and students organizations  Cell Phone Application, extremely user friendly  identifying rent issues, verifying and paying for rent  Simple sales strategy  monthly rent and annual contracts

IMPLEMENTING, REVENUE MODEL  Implementing, Start up costs – start small, grow as necessary  ‘Merica Housing  units, 1 or 2 million dollar loan.  Veteran Service Package  Bootstrapped at very low costs  Continuous revenue stream  Yearly renewal of lease contracts  Yearly VA service contracts  Yearly Campus service contracts  Single sale revenue stream  Event based contracts from local populous/businesses  Party supply and convenience store in main building  Future services created and offered by business based on a high need.

CASH FLOW  Initial startup capital will be attained mostly by:  Borrowed funds (two million dollar SBA Loan)  Government business grants – at least 18 potential grants   Capital Investment from the owner as the business settles over the years from my personal income as need be.

CASH FLOW BREAKDOWN Year 1 Revenue Budget CategoryJanFebMarAprMayJunJulAugSepOctNovDecTotal Rent Revenue (200 apartments) $ 60, $ 720, Veteran Service Package (B2B) $ 1, $ 15, Sales Revenue $ $ 7, Total $ 61, $ 742, Expense Budget CategoryJanFebMarAprMayJunJulAugSepOctNovDecTotal SBA Loan $ 17, $ 210, Utilities $ 10, $ 120, Inventory $ $ 6, Salaries and Wages $ 20, $ 240, Maintanence $ 2, $ 24, Misc. Overhead $ 2, $ 24, Total $ 52, $ 624,000.00

CASH FLOW BREAKDOWN CONT. Year 2 Revenue Budget CategoryJanFebMarAprMayJunJulAugSepOctNovDecTotal Rent Revenue (200 apartments) $ 60, $ 720, Veteran Service Package (B2B) $ 1, $ 15, Sales Revenue $ $ 10, VA Contracting $ 1, $ 8, Extra Contracts for space $ $ 1, Total $ 62, $ 63, $ 63, $ 63, $ 755, Expense Budget CategoryJanFebMarAprMayJunJulAugSepOctNovDecTotal SBA Loan $ 17, $ 210, Utilities $ 10, $ 120, Inventory $ $ 9, Salaries and Wages $ 21, $ 252, Maintanence $ 2, $ 24, Misc. Overhead $ $ 6, Total $ 51, $ 621,000.00

CASH FLOW CHARTS

‘MERICA HOUSING AND SERVICES America Needs YOU. I want YOU.