AZTransfer Summit Onboarding Transfer Learners Presented By: Terri HayesBrenda Sutton Executive Director of Enrollment Director of Strategic ManagementInitiatives
Onboarding Transfer Learners Today we hope to: Demonstrate why NAU incorporated an online orientation into the enrollment management process Share the value of maintaining momentum after the learner is admitted Describe key elements of our orientation
How many of you here today already have an onboarding process for newly admitted learners? How many of you here today are thinking about implementing an onboarding process for newly admitted learners?
NAU Extended Campuses Transfer Student Population Average age of 32 75% female 60% part-time 73% work full- time
Enrollment Management is about helping learners make decisions.
It’s Not Just About Getting them Admitted…. Lead Applicant Admit Enroll Retain Graduate Structured Recruitment Process Structured Student Support
Maintaining the Momentum Reinforce brand promise Solidify their decision to start Communicate how to do business with us/next steps Live the ‘brand’ you shared with the learner; begin the retention process
What to Do?
Research Current Best Practices
Outside Groups and Organizations WICHE Cooperative for Educational Technologies – Student Success Common Interest Group (CIG) National ACademic ADvising Association – Best practices in student onboarding and orientation
Outside Groups and Organizations continued (formerly the National Orientation Directors Association) “A successful orientation program minimizes anxiety about the college transition………. This is the institution’s opportunity to demonstrate how it will deliver on the promises that were made during the recruitment phase.” “Orientation is the bridge that connects recruitment and retention strategies together. Without an effective orientation program, efforts to bring the right students into the institution, as well as the ability to retain them, will be jeopardized.”
Onboarding Models Continuum Wide Range of Options Required Credit Based Fee charged In Person No Onboarding Required before enrollment Online Access 24/7/365 Standardized Applicable to all students
What We Did Assembled a work group Identified essential goals Determined features of onboarding experience Outlined deployment plan
Goals of Onboarding 1. Available for learners to complete at their convenience 24/7
Goals of Onboarding 2. Standardized information that is applicable to all learners “NAU is the best thing that could have happened to my nursing
Goals of Onboarding 3. Required of all learners
Goals of Onboarding 4. Provides information that helps a learner understand how to do business with us
Goals of Onboarding 5. Confirms that a learner completes the online orientation and attends to the information presented Completed
Goals of Onboarding 6. Provides for learner evaluation of program as part of our continuous improvement process
Goals of Onboarding 7. Embedded into our LMS 8. Provides immediate direction as to learner’s next step
Goals of Onboarding 9. Appeals to a cross-section of learners 10. Allows the learner to return at any time
Goals of Onboarding
Onboarding Topics/Modules Introduction/Welcome to EC Academic Advising How to Enroll
Onboarding Topics/Modules Paying for College Student Resources Other Academic Tools Keys to Success
Deployment of Onboarding Share with all of our staff Start out small Optional but recommended Review early results and feedback from learners Determine start date Communicate ‘step’ to learners Watch the process/monitor the learner engagement/timeline
Results 92% strongly agree/agree that the subject matter is relevant and useful for a new student 83% strongly agree/agree that the time spent completing the orientation was appropriate 90% strongly agree/agree that the content was well explained
Learner Comments “I can’t wait to get started. I know I made the right decision to continue my studies with NAU.” “I think the orientation did a great job of addressing all of the basic information. Since we are directed to speak with advisors next, they would cover any additional questions I have.”
Session Goals Demonstrate why NAU incorporated an online orientation into the enrollment management process Share the value of maintaining momentum after the learner is admitted Describe key elements of our orientation
Onboarding Transfer Learners QUESTIONS? Brenda Sutton Director of Strategic Initiatives Terri Hayes Executive Director of Enrollment Management