Insert market station branding here Gail’s Diner.

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Presentation transcript:

Insert market station branding here Gail’s Diner

Radio Will Get You Known Radio is the most cost-efficient media available. This allows you to brand consistently throughout the year. We reach more consumers than the average network affiliate and several times more than local papers and local cable. Our radio audiences are loyal and habitual. This enables us to deliver unparalleled frequency. Audio commercials work better. They are uniquely ‘intrusive’ and get noticed. They can brand with emotion, educate, or entertain. The smallest business in town can sound like the biggest company in its field. CONSISTENCYREACHFREQUENCYCREATIVE

Commercial Draft

Sonta Jean The KOKY Queen on KOKY Monday through Friday 10am-2pm Let Sonta Jean speak to the community with a live endorsement every day, Monday-Friday! A personal endorsement from Sonta Jean carries huge weight with his listeners and will let people know that your business is open and ready for business with the urban community! Your company will receive: One Sonta Jean Endorsement Every other day Endorsement, Monday – Friday, 10am-2pm for 13 weeks Exclusivity- Sonta Jean will only personally represent one company per business category Logo with link to your website on the Sonta Jean page on the KOKY Website Total Investment: $2145 per week Signature:_________________________ Date: _________________________

To Turn On Your Marketing Power: Business Office: Cumulus Media 700 Wellington Hills Road Little Rock, AR Wally Waller Certified Branding Consultant Cell Fax Insert market station branding here will be heard by

Target Markets Gender Age M or F plus Geography Ethnic AR WLR NLR CA B W H O Life style targets _________________________ Service and or products offerings or talking points mentioned __________________ ________________ What makes you different? __________________ ________________ Current Activities and Monthly budgets Billboard __________ TV _______________ Cable _____________ Radio_____________ Direct mail_________ Outdoor___________ SEO______________ Social Media _______ Other Digital________ Earned Media_______ Signage ___________ Competitors _____________________________ _____________________________ Notes _____________________________ _____________________________ _____________________________ ________________________