The Apple Macbook Pro 15” The most environmentally conscience Macbook to date.

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Presentation transcript:

The Apple Macbook Pro 15” The most environmentally conscience Macbook to date.

15” Macbook Pro Cutting edge Aluminium Unibody design First Laptop to feature LED backlit display Glass Multi-Touch Trackpad Leading battery life, up to 8 hours

Small Steps, to make a big difference Reducing the size of packaging Recyclable packaging Highly recyclable design Toxin free components Extremely Efficient components Improving future sustainability Smart Charging systems Environmental organisation accreditations

Reduced packaging size Carbon footprint significantly reduced when transporting large volumes of Macbook Pros. Less packaging wasted, therefore less to recycle

Recyclable packaging All packaging is 100% recyclable 85% of packaging is Bio-Degradable

Highly Recyclable Laptop Design Aluminium & Glass design, easy to recycle Aluminium Unibody enclosure

Toxin free components Arsenic free Display glass Brominated flame retardant free Mercury free backlit display PVC free cabling on all accessory cabling.

Extremely Efficient Components LED Display consumes 30% less power, and dims brightness when entering darkened sorroundings Hard drive automatically slows down when inactive Motherboard selects which processor to use, CPU or GPU, to perform certain tasks most effeciently

Smart Charging System Charger stops charging battery when full, i.e. stops overcharging which shortens long term battery life Detects when Laptop has been idle for a significant amount of time, and shuts down non-essential hardware/services.

Environmental Accreditations Meets ENERGY STAR version 5 requirements The MBP 15” has achieved the EPEAT* Gold certification * Electronic Product Environmental Assessment Tool

Improving future sustainability Apple designs the entire Macbook Pro 15” No third party designs or software are used. Apple can tailor make the software for the hardware, to make them as efficiently as possible.

The end Thank you for your time

Link to Video Submission on YouTube

References Pro-15-inch-Environmental-Report_April2010.pdf