T Lovely wines at wholesale prices Bart Van Moorsel Sales Director.

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Presentation transcript:

t Lovely wines at wholesale prices Bart Van Moorsel Sales Director

BE History

BE Established in 1984 near city of Antwerp by Patrick Magnus History

BE History Start : private customers neighbourhood Filip Magnus joins the company (E & Y) Growth from begin 90’s - Deurne employees25 employees turnover € 15 employees turnover € 5 employees turnover € turnover €

BE Range of wines Specialized in the local selection,importing and distribution of wines offering excellent value for money Originally only french wines Market evolution - -> different countries French wines still very popular

BE Customers 3 Pillars of selling: Magnus Wines Private customers: start + core business Enterprises Horeca (hotel,restaurant,café) 2015 : 77% private customers + enterprises

BE Mailings Direct mailing : hard copy + digital Every 6 weeks : pricelist/promotion Newsletter Tasting boxes 6 bottles mailings per region (city)

BE Service 2 shops (3 th opening october)  open 9-18h  Always wines open for tasting  advice Free delivery throughout Belgium for orders over 85€ Twice a year open tasting days Everything by our employees so we can intervene quickly if necessary

BE Future? ? ? ? ? ?

t Thank you for your time! IWCA PARIS 18-19/4/2016 Bart Van Moorsel Sales Director

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