Institute for Visualization and Perception Research 1 © Copyright 1998 Haim Levkowitz Agents in e-commerce Current success... Goals... New open technologies...

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Institute for Visualization and Perception Research 1 © Copyright 1998 Haim Levkowitz Agents in e-commerce Current success... Goals... New open technologies... Paper overviews...

Institute for Visualization and Perception Research 2 © Copyright 1998 Haim Levkowitz Current success Deliver orders of magnitude better ways to shop E.g., Amazon.com million titles Compare: physical bookstore < 100,000 Online brokerage Full-service trading at 10% commissions

Institute for Visualization and Perception Research 3 © Copyright 1998 Haim Levkowitz Goals Achieve order-of-magnitude gains in User costs Customer price Improved service Increased variety

Institute for Visualization and Perception Research 4 © Copyright 1998 Haim Levkowitz Internet-generated e- transactions 1997: $14B 2002: $327B (est.) ==> $313B opportunities Products, services, business models Mostly, not yet invented

Institute for Visualization and Perception Research 5 © Copyright 1998 Haim Levkowitz Dramatically new Supply chains Distribution channels Dynamic market

Institute for Visualization and Perception Research 6 © Copyright 1998 Haim Levkowitz The Web Currently: dumb publishing model Grow to refine, intelligent

Institute for Visualization and Perception Research 7 © Copyright 1998 Haim Levkowitz New open technologies Distributed objects Java Semantic tagging XML Agents???

Institute for Visualization and Perception Research 8 © Copyright 1998 Haim Levkowitz Overview Maes et al.: Agents that buy and sell Sandholm: Automated negotiation Lange & Oshima: Seven good reasons for mobile agents Wang et al.: Java-based mobile agents Koblick: Concordia Cont.

Institute for Visualization and Perception Research 9 © Copyright 1998 Haim Levkowitz Overview (cont.) Tai & Kosaka: The Agelts project Hayes-Roth et al.: Staffing the Web with interactive characters Glushko et al.: An XML framework for agent-based e-commerce Smith & Poulter: Share the ontology in XML-based trading architectures

Institute for Visualization and Perception Research 10 © Copyright 1998 Haim Levkowitz Maes et al.: Agents that buy and sell Fundamental survey of e-commerce agent technology Buy / sell

Institute for Visualization and Perception Research 11 © Copyright 1998 Haim Levkowitz Sandholm: Automated negotiation Optimize contract responsibilities, benefits For benefit of all participants

Institute for Visualization and Perception Research 12 © Copyright 1998 Haim Levkowitz Wang et al.: Java-based mobile agents True meaning of agent mobility Java

Institute for Visualization and Perception Research 13 © Copyright 1998 Haim Levkowitz Koblick: Concordia Java mobile agent technology Concordia

Institute for Visualization and Perception Research 14 © Copyright 1998 Haim Levkowitz Tai & Kosaka: The Agelts project IBM aglets project mobile agents --> Web

Institute for Visualization and Perception Research 15 © Copyright 1998 Haim Levkowitz Hayes-Roth et al.: Staffing the Web with interactive characters New interactive agent character UI’s how to put them to work doing business with human customers

Institute for Visualization and Perception Research 16 © Copyright 1998 Haim Levkowitz Glushko et al.: An XML framework for agent- based e-commerce XML ==> Web --> environment for interacting agents & e-commerce

Institute for Visualization and Perception Research 17 © Copyright 1998 Haim Levkowitz Smith & Poulter: Share the ontology in XML-based trading architectures Why shared ontology is important in XML-based trading architectures