Data Visualization is key for future media ANDY COTGREAVE Social Content Manager,

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Presentation transcript:

Data Visualization is key for future media ANDY COTGREAVE Social Content Manager,

The 5 reasons to use data visualization in the news The 3 impacts on your news site But it’s hard. Isn’t it? AGENDA

The 5 reasons to use data visualization in the news The 3 impacts on your news site But it’s hard. Isn’t it? AGENDA

1. Captures the Imagination Which story are you more likely to read?

2. Illustrates Trends Image:

3. Facilitates Comparisons Global Hunger Index

4. Hits Close to Home

5. The audience has changed

The 5 reasons to use data visualization in the news The 3 impacts on your news site But it’s hard. Isn’t it? AGENDA

1. Dialog and debate on social on comments LaNacion visualized the suspicious expenses of VP Boudou

2. People remember your story Which are you more likely to remember tomorrow? This?Or This?

3. Dwell time increases Subway package:

The 5 reasons to use data visualization in the news The 3 impacts on your news site But it’s hard. Isn’t it? AGENDA

DEMO

FREE software for Mac and Windows to quickly create and share interactive data graphics on the web. What is

How does it work? DataConnectVisualizePublish Data in Excel, CSV, Access Point Tableau Public to data Create interactive dashboards Embed in your website and share via social media

Tableau живет здесь!

The 5 reasons to use data visualization in the news The 3 impacts on your news site But it’s hard. Isn’t it? AGENDA NO!

The 5 reasons to use data visualization in the news The 3 impacts on your news site But it’s hard. Isn’t it? NO! Thank you

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