Peacock Place Development. Project Vision  Restore and Revitalize The Mobile/Mildred Street Areas  Preserve The “Walkable” Last Miles of The Selma to.

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Presentation transcript:

Peacock Place Development

Project Vision  Restore and Revitalize The Mobile/Mildred Street Areas  Preserve The “Walkable” Last Miles of The Selma to Montgomery National Voters Right Trail  Showcase The Trail as a National Tourist Attraction & Destination  2015 Marks 50 th Year Anniversary of Selma-Montgomery March  Provide a Positive Visual Impact Along The I-65/I-85 Corridor.  Create Economic Opportunities Through Employment & Business Growth in Montgomery  Develop a Mixed-Income, Mixed-Use Community For Work, Shopping, Entertainment Peacock Place Development Peacock Place Development

The Project Scope:  Projected as a Three-Phase Project  Approximately 15 Acres Under Control  Approximately 25 Acres at Build-Out  Single-family Residential Units  Retail and Commercial Space  Offices and Residential Loft Units  Parks and Green Space  Sidewalks for Walking  Jogging and Biking Lanes Peacock Place Development

Project Objectives  Eliminate Blight; Restore The Community  Create Opportunities For Commercial, Retail, Office & Affordable Housing While Generating Employment And Promoting Historic Preservation  Develop The First “Green Zone” in AL  Result In Lower Energy Costs For Businesses & Residents  Reduce The Impact On The Environment. Peacock Place Development

Five Distinct Target Markets  Surrounding Neighborhoods-  Surrounding Neighborhoods- Such as Cottage Hill, Three Points and surrounding neighborhood communities that have few services  Downtown Montgomery-  Downtown Montgomery- Approximately 17,500 civilian and government workers who have access to few goods and services Downtown.  Maxwell Air Force Base, Alabama-  Maxwell Air Force Base, Alabama- Approximately 15,000 civilian and military personnel who are about five minutes away from the project area.  Regional Market (Interstate 85 and 65)-  Regional Market (Interstate 85 and 65)- Nearly 200K vehicles pass the project area daily.  Convention and Tourist Market-  Convention and Tourist Market- Potential for up to 3,000,000 visitors annually. Peacock Place Development

Recent Downtown Market Study Peacock Place Development Business TypeSupportable Size# of Businesses Restaurants78,000 sf Grocery-Food Markets46,900 sf1 Home Furnishings45,200 sf4 – 6 Apparel & Shoes37,800 sf6 – 8 Sporting Goods/Books23,900 sf5 -7 Department Stores21,200 sf1 Misc Stores19,400 sf7 -9 Jewelry, Luggage & Leather Goods 18,600 sf3 -5 Electronics8,400 sf1 Pharmacy5,500 sf1 Hardware & Lawn Care3,800 sf1 Total *Peacock Place plans to absorb 1/3 SF 308,700 sf50 -70

Potential Businesses Wanted Grocery Health and Personal Care Arts, Entertainment & Recreation Restaurant Clothing & Clothing Accessories General Merchandise, Apparel Hotel Gift, Novelty and Souvenir Pharmacy Bank Professionals: Medical, Legal Antique and Used Merchandise Food and Beverage Book, Periodical, & Music Store Hardware Specialty Food Store Convenience Store Outpatient Care Center Medical Practitioner Wireless Communication Carriers Contractors: Government, Private Others Peacock Place Development

Project Proximity to Downtown Renaissance Community Downtown Montgomery Peacock Place Development

Proximity to Other Tourist Destinations The Southern Poverty Law Center 1.5 Miles from Project Area First Whitehouse of Confederacy 1.5 Miles from Project Site The State Capitol of Alabama 1.6 Miles from Project Site Rosa L. Park Museum at Troy University 1.0 Miles from Project Site Hank Williams Museum 1.0 Miles from Project Site Davis Theater at Troy University 1.0 Miles from Project Site Union Station 1.0 Mile from Project Site Dexter King Memorial Baptist church 1.4 Miles from Project Site Peacock Place Development

Housing Types & Styles Characteristics & Standards * Narrow & Medium Width Lots * 1250 to 2600 Square Ft * 2 to 4 Bedrooms * 2 – 2.5 Baths * Front Porches * Green Energy Efficient Peacock Place Development

Characteristics & Standards 1250 to 3000 Square ft Balconies Traditional Architectural Style Green Energy Efficient Office Lofts Peacock Place Development

Commercial District Styles Peacock Place Development

Peacock Place Development Progress Chart of Major Activities Activity Status Market SurveyPending Retail Sales Gaps AnalysisPending Site Historical Analysis (GPR)Completed Preparation of New Market Tax Credit ApplicationIn Progress Environmental ReviewCompleted Infrastructure AssessmentCompleted Property AppraisalsCompleted Property OptioningCompleted Property AcquisitionIn Progress (95%) Relocation of Homeowners, Tenants, & BusinessesCompleted Vet & Select Development Team – Developer, Architect, EngineerCompleted Site Clearance & Demolition of Commercial & Housing SitesIn Progress (70%) Site Layout & RenderingMarch 2012 Development of Architectural Plans including Green LayoutJune 2012 Begin Construction of HousingJune 2012 Begin Construction of Commercial & RetailNovember 2012