Day 2. Get going on your rhetorical analysis Find a text you want to analyze Pick something you find intriguing. Persuasive? Not persuasive? Historical?

Slides:



Advertisements
Similar presentations
Persuasive Techniques
Advertisements

What appeal are advertisers using to get you to buy their product?
How are rhetorical appeals used to influence an audience?
Today we will: Continue our conversation about strategies of persuasion; Talk about the PSA genre and analyze sample PSAs in depth.
Rhetorical Appeals ARISTOTLE & BEYOND.
The Argumentative Essay RCC 200 Penheiter. What exactly is it? The argumentaive vs. the persuasive  An argument essay is meant to influence the reader.
Pathos/Logos/Ethos.
Rhetorical Appeals. Pathos: an appeal to emotion.
Rhetoric The art of Communication. What is Rhetoric? Rhetoric is the art of using language to communicate effectively rhetoric is an ancient art, dating.
Journal Prompt  When considering rhetoric, it is easy to limit your thoughts to traditional text forms, like speech and writing.  What other kinds of.
RHETORICAL APPEALS AN INTRODUCTION. ARISTOTELIAN APPEALS Ethos – relies on the credibility of the author Logos – relies on logic and evidence Pathos –
Three Pillars of Persuasion Establishing Rhetorical Techniques.
Ethos, Pathos, Logos.
What appeal are advertisers using to get you to buy their product?
Descriptions Concrete Ideas Examples Vivid details Energetic Language Strong Voice Strong Tone Direct Address to Audience Interesting Topic WHAT MAKES.
Copyright © 2016 by Pearson Education, Inc. All rights reserved. Richard Johnson-Sheehan PURDUE UNIVERSITY Charles Paine UNIVERSITY OF NEW MEXICO Chapter.
Persuasive Rhetorical Appeals in Advertising. An appeal to emotion  An advertisement using PATHOS will attempt to evoke...
Bell Ringer: Where do you encounter advertising?
Something Appeal-ing The Persuasive Appeals and Where We Find Them.
R HETORICAL A NALYSES Chapter 8 Writing Today. P URPOSE To determine how and why texts are influential, or not. To show why a text was effective or persuasive.
Strategies of Persuasion & the Art of Rhetoric Ethos, Pathos, Logos.
Ethos, Pathos, Logos Photo Essay Persuasion. Advertisements.
Introduction to Rhetoric A Quick Primer in the Essential Elements Based on Silva Rhetorica.
Introduction to Rhetoric February 14 th, Defining “Rhetoric” What do you think it means? Have you heard this term? Consider these quotations: “Obama’s.
MODES OF PERSUASION ETHOS, PATHOS, & LOGOS all text from Rhetoric, by Aristotle.
Aristotle’s Appeals A triad of persuasion….
Ethos, Pathos, or Logos? What appeal are advertisers, leaders, and people around you use to get you to buy their product, respect them, or support.
Introduction to Argumentative Writing
Rhetoric The art of effective or persuasive speaking or writing, especially the use of figures of speech and other compositional techniques.
What appeal are advertisers using to get you to buy their product?
The Rhetorical Triangle
Introduction to Rhetoric
Frederick Douglass and Author’s Purpose
November 27, 2017 Crucible Movie
Activity 1.7: Visual Argument
Rhetoric - Ethos, Pathos, or Logos?
Macbeth.
Rhetorical Analysis Day 2.
Introduction to Argumentative Writing
Activity 1.7: Visual Argument
What appeal are advertisers using to get you to buy their product?
Persuasive Language Techniques
Rhetoric.
Rhetorical Appeals.
Contexts and the Rhetorical Triangle
Rhetorical Appeals: Ethos, Pathos, and Logos
What appeal are advertisers using to get you to buy their product?
Draw this diagram in your notes section
Keys to Convincing Others That You Are Right.
What appeal are advertisers using to get you to buy their product?
The Persuasive Appeals and Where We Find Them
What appeal are advertisers using to get you to buy their product?
The makings of a persuasive speech
Journal What do you think makes for a good speech/speaker? List and explain at least three things.
PERSUASIVE TECHNIQUES IN ADVERTISING
WARM-UP – P. 27 in your notebook
What appeal are advertisers using to get you to buy their product?
Rhetoric.
Journal Use ethos, pathos, and logos to convince Cobb County School District to give us another week-long break in March.
What appeal are advertisers using to get you to buy their product?
What appeal are advertisers using to get you to buy their product?
Ethos, Pathos, Logos, and more!
What appeal are advertisers using to get you to buy their product?

The Three Types of Persuasive Appeals
What appeal are advertisers using to get you to buy their product?
Ethos, Pathos, Logos.
13 September 2018 YOUR ARGUMENT'S BEST FRIEND
Journal #5: Intro to Rhetoric
Presentation transcript:

Day 2

Get going on your rhetorical analysis Find a text you want to analyze Pick something you find intriguing. Persuasive? Not persuasive? Historical? Highlight the uses of Logos, Ethos, and Pathos Read and annotate Identify the author’s uses of reasoning, credibility, or emotion Research the context Find out as much as you can about he author and the historical context in which he or she created the text Use interviews or surveys to measure how others react to the text you are studying Interview experts who know about this kind of text

Draft your analysis Choose an appropriate style Design your analysis You may provide graphics or screen shots For your presentation, you need to provide Picture or screen shot of the advertisement Captions of a speech or pictures/videos/audio of the speech when it was delivered Video/commercial of an announcement Revise and edit